Coffee Culture Through an Economic Lens｜Blue Bottle in San Francisco ☕

Post-pandemic, several Blue Bottle locations in SF have closed. On my way to visit a friend, I stopped by their 170-174 Kearny St shop to reflect on the economics of coffee culture. 💰 Price vs. Value Despite higher prices than in China, Blue Bottle’s quality is undeniable—richer roast varieties, each bean exuding aromatic allure. It made me ponder: How do consumers balance cost and value in tough economic times? 🌍 From Hong Kong to Chengdu: A Microcosm of Global Economics Having tried Blue Bottle in Hong Kong, and eyeing new branches in Shanghai and Chengdu, I wondered: How does each market reflect broader economic shifts and brand adaptability? ☕ Home Brewing: Balancing Downgrading & Quality Facing uncertainty, I’ve turned to home brewing with Blue Bottle’s Hayes Valley Espresso. It’s cheaper yet more rewarding—grinding beans myself adds a layer of joy (and savings!). 💡 The Art of Downgrading: Smart Living in Tough Times "Downgrading" isn’t about sacrificing quality—it’s resourceful living. Choosing products with lasting value (like good coffee) over fleeting luxuries feels more sustainable. #EconomicTrends #FrugalButChic #QualityOverQuantity #BlueBottleSF