NYC's Best Fro-Yo: Soho's Sweet Showdown 🍦✨

When the NYC sun turns up the heat, nothing hits like cool, creamy frozen yogurt — and in Soho, two standout spots are winning hearts (and taste buds) in very different ways. 🥇 Madison Fare 📍 Multiple locations: 1225 Madison Ave (Upper East Side) & 1 W 8th St (near NYU) The artisanal choice for fro-yo purists! Their pistachio flavor is legendary: Silky, tangy yogurt base — not too sweet, beautifully balanced Topped with pistachio cream, crunchy nuts, and kataifi (shredded pastry) A perfect mix of creamy, crunchy, and refreshing 🥜💚 Verdict: Sophisticated, satisfying, and worth every calorie. 🥈 Mimi’s Frozen Yogurt 📍 231 Lafayette St, Soho The DIY favorite — but prepare for lines! 6 rotating flavors: vanilla, chocolate, mango, raspberry, original tart, and more Self-serve toppings galore 🍓🍫 Original and raspberry are solid picks — but others skew sweet Watch your portion — the weight-based pricing can add up quickly! Verdict: Fun and flexible, but go easy on the swirl and toppings. 💡 The Final Scoop: For flavor and quality → Madison Fare For variety and freedom → Mimi’s Whether you're exploring Soho or just cooling off mid-shop, these two deliver smiles in a cup — or cone! 😉 #NYCFrozenYogurt #SohoEats #MadisonFare #MimisFroYo #NYCSnacks #SweetToothNYC