V_journey | Auckland’s Old Dock Reinvented: Heritage Turned Premium 🏗

#V_journey Auckland’s Jellicoe Harbour has transformed a former industrial dock into a vibrant waterfront district — blending industrial heritage + Māori culture + event economy into a storytelling and lively public space! 🎆 Design with Authenticity 🎆 Instead of erasing its industrial past, the design preserves traces like rusted surfaces, rails, and ropes — translating the site’s history through creative interpretation. Māori cultural elements such as native plants, symbolic carvings, and traditional motifs are integrated, making the space both authentic and emotionally resonant. 🌊 A Waterfront Scale Made for Business 🌊 The layout maintains fishing berths while adding a North Wharf Promenade and public seating — allowing pedestrians and cyclists to observe daily harbor activities. With spacious walkways, a seafood market, open-air dining, and outdoor seating, the area has become a popular CBD waterfront destination. Imagine enjoying a beer under the sun, with sea breezes and seagulls — pure bliss! ☀️🍻 🌊 Self-Sustaining Industrial Park 🌊 Adjacent to the wharf is the Silo Park, created from preserved grain silos. Through a mix of space + operation + events, it continues to generate commercial value while emphasizing sustainability and ecology. (I’ve shared more on this in previous posts — follow me to explore further!) 🏭💡 🌊 Swim After Work & Unwind with a Drink 🌊 One of the coolest features? A saltwater swimming pool with standard lanes, right within the CBD vibe. Locals often park their bikes and take a refreshing dip. Picture this: finishing work at 5, diving straight into the ocean, then enjoying a beer while swimming and watching the sunset. Magic! 🌇🏊‍♂️ 🌊 Can “Rusty Relics” Add Value? Absolutely! 🌊 This free-attraction site draws 2.5 million visitors yearly, supports 300+ fishing jobs, and introduces new dining, leisure, and entertainment experiences. Land value in the area has surged 180% in a decade. 📈 Great landscape design isn’t just about creating beautiful environments — it preserves memory, enhances urban value, and elevates public life. 🗝️ There are countless design approaches, but the right solution comes from balancing site, culture, and memory. When done well, it benefits communities for decades. Respect the land, honor culture, cherish memory — and good design will follow. #SustainableUrbanDevelopment #PostIndustrialLandscape #WaterfrontBusiness #WaterfrontDesign #LandscapeArchitecture #UrbanRenewal #AucklandLife #BusinessInnovation