Outlet Center Brenner — Attraction in Wipptal - Alta Vall'Isarco

A shopping center including outlet stores located in Südtirol in Italy. Because of the reason Südtirol was a part of Austria in the past, almost every speaks both German and Italian. Even though Italian is the official language there, most of the people communicate in German in their daily lives there. Therefore, you can easily order in German in a restaurant or talk to the cashier in German there. That's why, it's a very popular shopping destination among Austrian people, besides it's so close to the Austrian border. It takes 40 minutes from Innsbruck by car. The prices are usually cheaper than Austria. And, the best thing is all the shops are open on Sundays,...

In my opinion, with a few exceptions, this outlet is more like a mall and not an outlet. In an outlet one would expect good deals, like 50% or more off from MSRP, but for almost all things here we have only seen 5-10% deals. After a quick check with our phone, almost all the items are cheaper if we buy it online. That being said, there are a few stores that does understand the outlet idea, however just for those few it just might not worth the trip. Unless you are on the way, and you would like to stop for a lunch, then it’s worth having a quick look. But it’s definitely not worth traveling here just because...

Definitely a good pitstop, plenty is parking available.

There are quite some popular brands here but the collection was okay. Stores like TH, CK, Guess, Adidas, Levis had very limited stock on the large sizes and mostly just XS and S which was a disappointment.

I liked the Puma store, they had good collection of outfits in different sizes and good offers. Do visit the supermarket at the basement floor to get good Italian wine, olive oil and parmesan. Gerry weber store was also nice to buy tops and were...