This Swedish-origin (now headquartered in Amsterdam, Holland) Furniture retailer grew, in 80 years, from a small company to a global giant. Maverick marketing policies and practicality oriented design paved the way for IKEA to spread all over the world with its ready-to-assemble and affordable furnitures. IKEA, now, has 422 stores in 50 countries (20 in Sweden) that generate business of almost 45 billion USD. Jonkoping store is located in the sprawling A6 plaza mall. It covers almost every aspect and need for house furniture and accessories. The large retail building (there is another building near this one used for storage) consists of 2 levels. it also boasts a large Cafe/restaurant on the upper floor and a bistro on the ground floor. Kids play ground (closed for the pandemic restrictions) is located on the ground floor also. As you may already know, the quality of IKEA products are medium (some say mediocre) but the prices are very much affordable, and that what makes IKEA an extremely popular destination for a lot of people. Add to that the relative easiness to assemble...
Read moreI love ikea! I’ve been to the ones in the United States but I really enjoyed the Swedish one bc the food is so good w different choices of dessert and food. The juices are also in paper cartons are healthier. Prices were great also! The soft serve is semi self serve and machine serve and they use sugar cones that are not too sweet. Ofc things will be similar to the US but it feels a lot more fun seeing it here where they started their dominance of fast and easy and affordable and ergo items. Food pictured…Salmon salad and Mozzarella w yummy sweet tomato and pistachio dessert (Punsch Rullar) and a dessert that tastes like almond and walnuts and pecans (Mazarin). Vege balls and Daim cake (so good) and cinnamon w cardamom w sugar roll, and mostly juice in paper container (strawberry,...
Read moreIt's an IKEA, so you pretty much know what you're gonna get. The price range goes from very low and affordable and up to more expensive and luxurious, but overall the prices lean towards the cheaper end. The food is decent, but for the low prices it's better than average. Good selection of foods as well; vegan alternatives for those who want them. The layout of the store is nice, with a circular main road around all the sections, but several shortcuts between sections make it quick to get back and forth. Really happy about the deals corner, where you can buy returned, damaged, out of season furniture and decor at heavily discounted prices. Customer service is excellent. Only complaint is there aren't any gender...
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