Bread Euphoria Bakery & Café — Restaurant in Williamsburg

I live locally and have been here a few times. My most recent visit, however, will be my last.

It was (genuinely) my birthday. I had no plans for the morning, and I decided to get a sweet treat to go along with the coffee I made myself at home. Got to the register, ordered a chocolate almond croissant to go. The server stared at me in silence as if waiting for something, so I smiled and said that was all for me. He rolled his eyes at me? I paid with cash and gave them a tip; we all have bad days. Other customers ahead of me had been brought cold pastries right away when they ordered, but he didn’t move, so I stood to the left in the standing waiting area. I don’t mind a wait, I get it.

The older woman making all sandwiches and hot food was stressed and overworked beyond belief, to the point that she was slamming plates and to-go boxes on the counter as she finished, without calling out who it was for or what it was. Customers had to open random boxes hoping to find their own. She also called out to her fellow staff multiple times asking for help, saying she could not handle the volume of orders she had, and no one came to her aid. No one even really acknowledged her. She was drowning with no help. Not a good look, and rubs me the wrong way.

I stood by the counter waiting for over 25 minutes. For a cold pastry that I could literally see a few feet in front of me. I just needed someone to put it in a bag and hand it over to me. People who came in after me ordered pastries, and the young man who took my ordered immediately called it out to a different staff member, who then bagged them up and passed them out.

He never called mine out, so I approached the counter and asked the pastry-passing staff member for my order. Which was just one cold croissant, remember. She had seen me standing there for a while, and I had been patient and smiled at her, moved out of the way for people, etc.

But, when I asked her, she accused me of never ordering or paying and said I had to pay first. I told her I did, at the register on the right with the young gentleman, 25 minutes ago. And she just stared at me. She looked at their iPad at the register and said she didn’t see a credit card transaction for just a croissant at that time; I told her I had paid in cash because my total was under $5 and I had a $5 bill handy. She let out an exasperated sigh, put the croissant in a bag on the counter, and turned her back to me before I could even say thank you.

I do not appreciate being accused of trying to get food without paying, nor do I like being treated like a burden for paying with cash. I’m sorry I didn’t also get a coffee or anything else to make my ticket cost more, but I had a thermos of coffee already in my car. I just wanted a croissant on the morning of my birthday. Thanks for ruining the entire experience, and making me feel awkward and uncomfortable. You don’t have to worry about me trying to “steal” a $4 croissant in the future, because I...

I will of course be listening to Antonio Vivaldi's "Summer" while writing this review, and more importantly, the part of it from Ted Lasso.

Let the review commence.

I am unsure If I can fully describe our experience here. But I will try. This is in part a story of hubris. Bread Euphoria? Quite the statement to make when it comes to naming your business. And yet we were sat down and taught a lesson that ranged across savory sandwiches, chewy bagels and cookies, delicate apple turnovers, and moist Pecan Sticky Buns that will make you consider betraying your friends for another bite. Bread Euphoria is not the title of the business, it’s the trajectory of your experience. Over the course of 24 hours my friends and I ate there twice… and admittedly I a secret third time before my friends showed up. A fact I am only now just revealing in this review. We would have had dinner there if we didn’t have friends getting married and sure, we were happy for them, but even as I wept during their vows I knew a part of me was lamenting the fact it would be months before I could once again savor a key lime coconut bar, delight in a poppy seed bagel, or fawn over the taste and yes even the structure of their apple turnovers. If you are a local, rest easy knowing what is your Wednesday morning breakfast order is some of the best food I’ve ever had and if you are a wayward traveler then make your way here as soon as time permits. And if you thought this review was a bit too dramatic, well, read it again with the music this time.

I give Bread Euphoria 5 of out 5 Pecan Sticky Buns I wish I had...

The bakery is owned and operated by a husband and wife along with a team of bakers and pastry chefs. All of the food is freshly made and delicious. They have scratch made crusts on the many types of incredible pizza. They have all sorts of small pastries, cakes, cookies and brownies as well as different types of croissants. You can also take home a fresh loaf of their various types of bread.

They have a busy lunch crowd sevinge soups, salads, really tasty quiche, and many varieties of sandwiches. I have never had a bad meal there.

You order at the counter and choose a place to sit. They will call out your name when your order is ready,

They have a long table that is great for large parties. Usually this is used as a community table for singles or when all the smaller tables are in use.

Many families bring they children of all ages and the place is very kid friendly, They have highchairs available.

Their bread and pastries are available in the summer at the Amherst, Ma farmers market on Saturday. During the winter they can be found indoors at the Northampton winter Farmers market. One of the owners is usually at the market...