Sofia Outlet Center — Local services in Sofia City

Sofia Outlet Center is one of the first and largest outlet malls in Bulgaria, located conveniently on Tsarigradsko Shose Boulevard, just 5 minutes from a metro station. It offers a spacious and comfortable shopping environment with two floors of retail space and a variety of international and local brands.

🛍️ What to Expect: • Around 80–150 outlet stores offering discounts from 30% to 70% on well-known brands like Tommy Hilfiger, Diesel, Hugo, Puma, ECCO, Mango, and Converse. • A few non-fashion shops, including a supermarket, wine shop, pharmacy, bank, and a food court for quick meals and coffee. • Free parking (up to 400 spaces) and easy access via public transport.

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👍 Pros: • Great deals on last-season collections – ideal for bargain hunters. • Clean and modern layout, with good lighting and a pleasant shopping atmosphere. • Convenient services inside – perfect for combining shopping with daily errands.

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👎 Cons: • Some stores may be closed or half-stocked, especially in off-peak hours. • Discounts are not always impressive – some items still feel overpriced despite being in an outlet. • Mixed experiences with staff friendliness – customer service could use improvement in certain stores.

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✅ Tips for Visiting: • Go early in the day or on weekdays to avoid closed shops and enjoy a quieter experience. • Check multiple stores before buying – prices can vary and not all deals are worth it. • Consider visiting Camel Active and local wine shops, which get positive reviews. • Combine your visit with a stop at the food court or supermarket to make the most of your trip.

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📝 Final Verdict:

Sofia Outlet Center is a solid shopping destination if you’re looking for branded items at reduced prices in a relaxed setting. While it’s not as massive or luxurious as outlet centers in Western Europe, it delivers decent value, especially if you visit prepared. Don’t expect a bustling shopping paradise, but rather a calm and...

It is a landmark place with shops and brands where you can buy goods with a price advantage. Unfortunately recently some of the shops and their businesses have gone out of business but there is still a great discount wine shop as well as a grocery store where if you buy Italian food, cleaning and laundry products, drinks - alcoholic and non-alcoholic, there are good discounts. However, it should be borne in mind that these are goods targeted at people with medium and high incomes. The building itself has a nice parking lot, and it is kept decently clean for Bulgaria. It is worth visiting, and if some of these stores meet your need to become a customer, saving money and...

Great discounts and brand stores with single pairs left for outlet prices,also good location of of "Tsarigradsko shose" main road in Sofia .Liquor store on the location with good prices and various types of alcohol and wine,also have a bank office and home decoration store. Recommended to visit and shop for some quality goods for better prices. There are numerous of world famous brands for all ages and both males and females. Also great for shoping for gifts and they have seasonal discounts in addition to already outlet prices that they...