Highland Roots Market is truly a vital establishment - not only in Highland County Virginia, but also to our neighboring counties, the many part time residents and the abundance of visitors to this beautiful area.
Highland Roots Markets focus is on bringing an array of high quality organic pantry and fresh staples to the community. They also partner with local farmers for seasonal delights and local vendors for crafts and goods. There is always a new and interesting product.
The building itself is aesthetically very lovely situated right in the heart of town. They have a surprisingly robust inventory. The owners, Rachel and Andrew, are consistently taking suggestions, feedback, and making improvements which enhances your experience.
I personally am so grateful to have access to healthy food so nearby (the other closest big box/ non organic grocery is at least a 45 minute drive) and will continue to support Highland Roots Market...
   Read moreA hidden gem in this charming small town! This market is a lovely stop for visitors passing through and an essential spot for locals. It’s got that warm, small-town feel with a fantastic selection of local products. We picked up some of the most delicious maple syrups we’ve ever tasted—honestly better than anything we have found in Canada! The store is well-stocked, clean, and inviting. A special shout-out to the lady at the register—she’s incredibly friendly, knowledgeable, and helpful, making the experience even more enjoyable. Definitely...
   Read moreI love this store! Our little community needed a space that fills so many needs. Fresh, local, and organic produce. A fabulous hydrogen water filter. Delicious, homemade baked goods. Natural and organic foods. Local beer, wine, cider, and roasted coffee. And so many other locally made products. It's a fun place to visit & catch up with the locals. The staff is always friendly, going above and beyond to help with anything you need. Thank you for providing our community with your lovely...
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