A Fun & Immersive Experience! 🦋🎨

Looking for a cool, free, and totally unique thing to do in central London? Look no further! This awesome immersive experience is located right by the Tottenham Court Road tube station on Oxford Street, inside the "Now Building" and its "Now Trending" space. 🚇📍 It offers a series of interactive projections with different themes, which are cast onto the floors, ceilings, and walls! It completely transforms the space into a digital wonderland. ✨ The most famous projection is the "Butterfly Trail" – an augmented reality interactive experience where you can use your smartphone to release virtual butterflies into the space! 📱🦋 It's magical, beautiful, and so much fun for both kids and adults! Given its super central location, you'll almost certainly be passing by, so it's absolutely worth stopping in for a few minutes to be dazzled. The best part? It's completely FREE! 💰 It's open daily, but hours can vary depending on the venue and the day of the week, typically from 8:00 AM to 10:00 AM and then from 10:30 PM to midnight. Just note that the "Now Trending" show ends earlier, at 4:30 PM on Thursdays. ⏰ #ImmersiveArt #InteractiveExhibition #ButterflyTrail #OxfordStreet #LondonTech