Farm-to-Table Hype or Just Another Marketing Masterpiece? 🤔
Is it truly the "farm-to-table ceiling"? Who knows - but it's definitely the latest marketing triumph after the "organic" craze. Located at 723 9th Ave Ste D, Kirkland, DERU has been generating serious buzz... but does it live up to the hype? ⚠️ Waitlist Reality Check: Strict waitlist policy had me scrambling from Bellevue early morning. Lucky for us, a table freed up just as we arrived - no waiting required (because waiting for this would've been criminal！). 🍞 Blueberry Brioche ($X): • The Good: Not overly sweet - a refreshing change from saccharine pastries • The Bad: Dry as a sourdough loaf - who wants a brick for breakfast？ ☕️ Giant Latte (?): Tasted more like soy milk's abstract cousin. Coffee was... fine. Beans weren't acidic at least - that's something？ 🥪 Breakfast Sandwich + Farm Scramble: Underwhelming to say the least. Fresh ingredients yes, but the execution? • Herbs: Dill overpowered everything like an overzealous stage parent • Asparagus: Tough ends ruined the texture party • Overall: Nutritionally complete but flavor-wise... meh 🍰 The Mega Cake: Didn't order but observed: • Neighbor's unfinished chocolate cake (16 bucks！) suggests portion shock • Maybe better for dessert lovers with bottomless stomachs 🌿 Ambiance Observations: Outdoor seating faced the parking lot - not exactly Instagrammable. But here's the genius part: • Industrial area location = dirt cheap rent • Creates intentional contrast with the farm-fresh concept • Clever business move or pretentious aesthetic? You decide！ 💡 Final Verdict: A visually pretty meal that left us confused about its own hype. Beautiful presentation, decent ingredients, but missing that magical "wow" factor. #BrunchInSeattle #FarmToTableDebate #KirklandEats #SeattleFoodScene #DERUMarketReview #BreakfastFail #OverhypedRestaurants #FoodieAdventures #SeattleDining #PretentiousButPretty
