Recap >> You may say it’s bit commercial even though who’s not nowadays? However, the point is not the really well rounded marketing across their goat cheese farm and deli farm brand image. The point is Fairview has not really-and-intentionally-pushed their wines, in particular The Bloemcool collection speaking of, almost unknown to public it is amongst the top five in the South African wine arena.

Story>> Being regular of Fairview products 10+ years now, nevertheless had missed the opportunity to visit the factory a few times. Therefore, when could finally hit the target was exited like at my first prom date thus went for the premium wine tasting right before ravaging their deli shop profiting of the wine club card which offers advantages to loyal clients.

When at Fairview in Paarl, “the Farm” is on the real a beautifully set of tasting rooms. restaurant, bistrot, deli shop and lodging. A majestic staged, neat and clean authentically-stylishly-refurbished-to-tell-a-story farm. Everything plays a precise role at Fairview incl. but not limited to the two adorable Italian breed male goats making their show right at the entry.

When past this artistically staged presentation and walk in the premises towards the Premium wine tasting room, will feel the Fairview heritage above and beyond the goats story telling. Compelling and exclusive Fairview Premium wine tasting highly recommended and sidereal distant from on-the-buzz-fake-premium-vineyards’ in the Stellenboch & Constantia area.

The wine selection, the service, the food pairing, the vibes. The Bloemcool collection includes white and red, a variety of cultivars which will make you spoiled by choice.. Must admit I was never a fan of Shirah & Petit Shirah although after having sipped Fairview wines have changed my mind and took two boxes of their limited edition Broken Barrel 2019 blend of Pinotage and Petit Shirah among the other Fairview boxes I have secured in my rental car.

Bear in mind the wine range at Fairview seems limitless, the Vintage is the classic Fairview label you’ll find in almost any liquor shop. If you love Cabernet their Cab Vintage is top quality wine for less than a hundred rand. As well the Chenin and Sauvignon may encounter more palates then you might expect.

Debrief>> Love Brand. Just a bit too much touristy. Quarter of a million visitors p/y it’s massive, most of the times tour buses parked at the farm don’t match with the farm authenticity and cuty goats surrounding. Business is business. That’s it!