National Ranching Heritage Center — Attraction in Lubbock

He was born enslaved in Texas. He died a millionaire rancher whose name still rides across the plains. Daniel Webster Wallace entered the world on September 15, 1860, in Victoria County, Texas born into slavery. By the time he died in 1939, he was known as “80 John,” a wealthy rancher, respected cowboy, and community leader whose life story defied every barrier placed before him.

As a boy, Wallace was captivated by the cowboys he saw riding out at dawn. At fifteen, he left plantation fields behind and joined a cattle drive. He began as a wrangler, but his grit, speed, and determination quickly earned him a place among the riders.

Over the years, Wallace worked for some of Texas’s biggest cattlemen, enduring stampedes, droughts, rivers, and raids. His reputation spread across the ranges not just for skill, but for the respect he commanded.

In 1885, his mentor Clay Mann struck a deal: Wallace would save his wages, and Mann would let him pasture cattle under his “80” brand. That partnership launched Wallace’s ranching career and earned him his own nickname — “80 John.” At just 25 years old, Wallace purchased his first land. He even returned to school, determined that education would anchor his legacy.

With his wife Laura at his side, Wallace grew his ranch into an empire. He invested in windmills to sustain the land, sent his children and grandchildren to college, and funded schools, churches, and community halls. Three of his four children became educators. A local school bore his name.

When Wallace died on March 28, 1939, his estate was valued at more than $1 million — an extraordinary milestone for a man born enslaved. Yet his true wealth was measured not in dollars, but in integrity, vision, and the opportunities he created for others.

His homestead still stands, preserved at Texas Tech’s National Ranching Heritage Center. And in April 2023, he was posthumously inducted into the National Cowboy & Western Heritage Museum’s Hall of...

This museum contains many interesting items relating to the history of Texas ranches. They have a particularly large exhibit of different types of firearms as well as buildings which primarily date from the early to mid 1800’s through the 1920’s. I can’t even imagine the logistics involved in moving these structures. It’s very well done and impressive.

If you plan on viewing the buildings, just know that there are a lot of them (over 40) and there’s not a whole lot of shade. Be sure to bring water, sunscreen and maybe an umbrella for sun protection. Also, it would be nice if they offered guided tours from an open air vehicle for people who have trouble walking or at least have a wheelchair available. Overall, it’s a very...

The National Ranching Heritage Center is a truly captivating slice of Texas history. From beautifully preserved historic structures to engaging exhibits that trace the evolution of ranching culture, this place delivers on both education and atmosphere. The indoor galleries are impressive, offering insights into ranch life, cowboy gear, and the grit it took to shape the American West. Staff were friendly and knowledgeable, and everything was meticulously maintained. Whether you're a history buff, an architecture enthusiast, or just someone looking for a peaceful, inspiring outing, this is a must-see destination. I left with a deeper appreciation for the spirit of the ranch and the people...