Downsizing can be an overwhelming task. We have a house full of antiques and have been in our home for 35 years. After the decision was made to downsize, we realized how daunting the process of handling a lifetime’s collection could be. We wanted to ensure that each cherished item found the right new home and the task would be approached with both care and curiosity.
My husband explored options for an estate sale. We found Sarah at Antiques on Main. Sarah visited our home and carefully inspected our valuables. Her vast knowledge of antiques is amazing, along with the knowledge of today’s market of what will sell and what will not. She was very honest with us and due to the size of our collection we would need three sales. Sarah and her staff have been nothing short of remarkable. From the time they arrive to pick up our pieces to the time we visit at our sale – they are genuine, caring, friendly and always smiling.
Sarah's approach was both empathetic and methodical. She listened to our stories, understood the significance behind our belongings, and crafted a customized plan for every room. Her team's attention to detail meant that nothing was overlooked—from organizing possessions and sorting keepsakes, to coordinating the estate sales and donations. Their gentle guidance transformed what could have been a stressful transition into an inspiring journey of rediscovery, allowing us to honor our past while embracing a new chapter with confidence and peace of mind.
Each step of the process was handled with meticulous attention. Sarah took the time to research our more unique items, sharing stories about their origins and potential value, which made us see our belongings in a new light. Her team organized and displayed everything beautifully, respecting the history behind every piece. Communication was clear and timely; we always felt informed and supported. Even as sentimental moments arose—passing along a family heirloom or parting with a beloved collection—Sarah’s empathy and professionalism helped us through. We left each sale confident that our treasures were being appreciated by their new owners, and grateful for the care and expertise that guided us through this transition.
Her attention to detail is also impeccable with the bookkeeping. From the itemized sales list to wrapping up our sales in just a matter of days.
Looking back, we realize how fortunate we were to have found Sarah and her team at such a pivotal time. What truly set the experience apart was the sense of dignity preserved throughout. Sarah and her staff treated every object—and every memory attached to it—with reverence. They celebrated the significance of our past while encouraging us to look forward. The transition, once clouded by anxiety and uncertainty, became an opportunity for reflection and gratitude. Downsizing is never easy, but with the right support, it can become a passage filled with respect, connection, and even joy.
Joe & Wendy...
Read moreI could not recommend Sarah Reidel and her team from Antiques on Main in Reedsburg Wisconsin highly enough if you need estate sale services. She was recommended to me by another business person in town as I do not live in Reedsburg but I had inherited a property there. From my first meeting with Sarah I knew that she was the person I wanted to work with for my estate sale. Her vast knowledge was very evident, and just importantly if not even more so, I knew I could trust her. She proved me correct throughout the whole process, as she and her team worked tirelessly to put together an estate sale that I was totally impressed with and so thankful for. It was staged beautifully, and they had an unbelievable amount of items to sell. So my heartfelt thank you goes out to Sarah and her crew for a job extremely well done and very much...
Read moreI am one of the lucky ones. I live just one town away from Antiques On Main and have had the pleasure of shopping at this wonderfully curated store for years! That has given me many firsthand encounters with Sarah and her staff to draw from. Sarah has years of knowledge she brings to helping her customers with historical background knowledge of her vast inventory! I have never shopped at AOM without finding many treasures. The times I have narrowed my choices , I usually end up returning shortly after for the rest of the “must haves”! The shop is always clean, well kept, and the street windows are an exceptional styling feat! Bring a roomy vehicle for your newfound treasures and plan to spend time there since there you will find an antique aesthetic for every...
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