The popular seaside neighborhood of Ponta Negra is dominated by its namesake beach, which stretches toward Morro do Careca, a towering sand dune framed by vegetation. Palm-thatched beach clubs known as barracas serve beer and grilled shrimp, and there are also stands for tapiocas, the regional take on sweet crêpes. The Shopping do Artesanato Potiguar mall sells hammocks, pottery, and handmade sweets.