Itoman fishing cooperative Fish Center — Attraction in Itoman

The seafood here is super fresh and honestly really tasty. You can tell it’s straight from the market — everything I tried was full of flavor and cooked just right. They’ve got a ton of options too, so whether you’re into grilled fish, shrimp, clams, or sashimi, there’s something for everyone. It’s one of those places where you just pick what looks good and enjoy it right away. No frills, just good seafood.

One thing to keep in mind though — it is a fish market, so don’t be surprised if you see some bugs flying around. It’s part of the open-air vibe and not a deal-breaker, just something to expect. If you’re cool with that, you’ll be fine.

Aside from that, I really enjoyed the overall experience. It’s not a fancy restaurant, but it’s got its own charm. The people were friendly, the portions were solid, and the prices felt fair for the quality you’re getting.

If you’re a seafood fan or just want to try something a little different, I definitely recommend checking this place out. It’s casual, fresh, and worth the visit. I’d totally go back again when I’m...

I've been to 2 fish markets this trip to Okinawa, the other one is in Naha City.

Between both fish markets I would recommend this one. It has more variety and there are outdoor seats.

Although this fish market is much smaller, price wise is much more affordable.

For sea bream in Naha First Fish Market I was quoted around 3,000¥ (for the smallest, approx 600gm to 700gm) but here it costs about 700¥.

As it was cold when I was in Okinawa in Jan 2019, it was really great when there was a newly opened stall that sells hot seafood miso soup. (I've attached the menu in this review for your easy reference).

We ordered 2 types of soup, clams and prawn. Both were great.

Beside this fish market, there is a grocery shop and a souvenir shop in the same compound.

You would spend around 2 hour at this place, and you can have brunch here since their fish market only opens at 10am, and can do some...

Although it took such a long distance from the bus-stop, I walked 1 km, it was really worth it. There is plenty of food choices, including salmon, Japanese tuna, and calamari. Every flesh was kept fresh. The stalls sold really good price. For those fond of the Japanese seafood, this is a must in Naha. For those first-time visiting, this still is a must. 1-km walk will actually rise up your appetite before reaching. The place is next to the beach so it’s breezing. Remind that this is a fresh market that has not many table or seats. Customers, at the time I went, were doing cocktails. Above all, salmon-lovers should take a long long stroll. Sea food here wasn’t...