This is the largest Asian food store within 30 miles of me and I come up there for unique items for wok cooking or doing homemade curry and especially freshwater eel, which is frozen in the sauce and absolutely delicious if you’re into making your own sushi.
Sadly, much of this store carries Americanized versions of their products, I assume to try to get a larger community of people in the store. Finding various Asian country food written in native languages is harder every day as products are not, as varied as a decade to go in the same store.
There’s lots of boxes in the aisles and the Layout of the store is confusing, although it’s quite large and if you’re looking for basic items to make a dinner that you watched on YouTube or somewhere that store will likely have what you need. But there are many better places, and many cleaner places too.
They also have ducks and chickens hanging in a small corner of the store and currently in November 2023 they are going $35 for a duck cut up and packaged. The duck is excellent cooked beautifully, but the section of the store has changed over the years and they’ve made it smaller and smaller , with less products, both cooked in store and throughout the supermarket. The fresh live seafood section is gone although fresh meats and frozen food makes up for it.
It gets a three because the store shouldn’t have the feeling of a smaller big box store, prices are not cheaper and you have an...
Read moreFor Monmouth County and NJ, this place is great. I primarily shop here for South East Asian style ingredients (Thai, Laotian, Vietnamese, rarely filipino ). I’m always pleasantly surprised with their selection. For SE asian ingredients, they have a whole section dedicated to them, I often find more ingredients/brands than a larger store in Edison that ,cough, starts with an H.
Like most grocery stores, check the packaging and expiration dates. Also, don’t expect everything to be available all the time. This is not romaine lettuce and mayo, these are specialty ingredients.
Pandan leaves, galangal, winter melon, even fresh lime leaves! All here.
I think the issue with the reviews highlight the area/location/monmouth county. Most people are not used to a true asian market. Most people think this is going to be like a shop-rite or delicious orchards, It’s not.
As for americanized ingredients, the reason i like this place is they seem to stock the ingredients by type, not source. Meaning, they seem to rather have the ingredient than the specific ,exactly authentic (rare and expensive) brands. It’s really really difficult to source some of these ingredients… personally, I’ve only ran into this one time… with SE Asian ingredients.
In summary, this place rocks for SE asian food, which is difficult to source in this area of the country, yet alone monmouth country. This place often saves me a 40- 70...
Read moreMy quest for better homemade ramen led me to Asian Food Market in Marlboro. After finding Ramen_Lord's free ebook, The Book of Ramen, I was inspired to create my own ramen instead of settling for local, expensive options.
I initially tried online shopping for the ingredients, but found them to be quite pricey. That's when I learned about the Asian Food Market, a half hour drive from my home. I decided to give it a shot, and I'm glad I did.
The store was a manageable size and filled with a variety of goods - from dry and fresh produce to chilled items I'd never seen before. I spent about an hour going through the store, getting used to the unfamiliar packaging and different languages.
I was able to find everything I needed for my ramen, and a few extra items too. When I checked out, I was pleasantly surprised to find the total cost was half of my earlier online estimates.
The trip to Asian Food Market in Marlboro was well worth it. It's now my preferred place to shop for my cooking experiments, and I'll definitely be back when I need more ingredients. It's a cost-effective and interesting...
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