WILMINGTON BEAUTY SUPPLY — Attraction in Wilmington

I was super skeptical when this store opened in the old Party City, because depending on the neighborhood (& neighbors), Beauty Supply shops can be a nightmare. Not this one, tho!! The Owner and (very sweet) younger Staff always greet Customers visiting their business but just as importantly, they leave it at that. NO sniffing after you while you go down each aisle or "pretending" to stock shelves while staring you up and down. The store is super clean, orderly, and honestly my happy place to spoil myself a bit. They have cute earrings for only $1, lotssss of semi-permanent hair dyes (Adore is the brand I usually grab), and lipsticks that actually work for dark skintones. I never feel uncomfortable here--quite the opposite. Thanks for just...

I just wanted to let you know, and speaking for ALL black women. We all know that you pretend to restock in the same aisle we’re in to keep an eye on us. I wish I said something when it happened, but someday someone will. I felt pressured and very uncomfortable. The energy was fake. I can feel and see the way you judge us silently as we walk out of the store after a purchase. We don’t...

I would give a 4 for the availability of new products, however as a stylist that is searching for new products and interested in the ingredients and directions, the ‘no steal’ silver labels cover the information I’m looking for. It cause multiple trips to the register to remove the label and I have to try and read through the glue residue. Not an optimal...