Primrose School of North Edison — Local services in Edison

Our family had a deeply troubling experience at Primrose North Edison daycare—one no parent should ever have to endure. We witnessed a significant decline in the quality of care provided.

Over several weeks, our son began showing escalating signs of emotional distress. He became increasingly resistant to going to school, appeared withdrawn and low in mood at pickup, and began waking up at night screaming. At home, he grew unusually clingy and started regressing—behaviors he had long since outgrown. As parents, it was devastating to witness, and we knew something was seriously wrong.

We later learned that some teachers had been using fear and intimidation to manage behavior. Phrases like, “Listen, I’m the teacher. If you jump, I’ll take you to the office,” and “There’s a camera—if you don’t behave, no Santa,” were used to threaten and control the children. These outdated tactics are not only inappropriate—they are harmful. No child should be made to feel unsafe or fearful in a space meant to nurture their development.

We also had no way of knowing whether our son had witnessed additional distressing interactions—such as how other children were treated—which could have further worsened his anxiety. The lack of transparency and communication only deepened our concerns.

When we raised these issues, the response from the school was both shocking and disappointing. One of the owners, Ms. Kinjal, even suggested the threatening comments may have come from another child. To deflect responsibility by blaming children instead of holding staff accountable showed a disturbing lack of professionalism and empathy.

We also encountered serious failures in basic physical care. One day, our son sustained a bleeding injury to his forehead. The staff called and said he had “gotten hurt by bumping his head on the door,” but reassured us he was fine—never mentioning any bleeding. When I arrived at pickup, I was horrified to find an open, bleeding wound on his forehead, completely untreated—no bandage, no visible first aid, and no proper explanation. This level of neglect is unacceptable.

After much anguish, we made the difficult decision to withdraw our child. One owner, Ms. Tina, acknowledged in a meeting that they had noticed our son crying more often in recent weeks. Yet the other owner, Ms. Kinjal, denied any awareness and they even implied it was our fault for “not raising concerns sooner.”

It is already heartbreaking for any parent to watch their child suffer emotionally. But to then be blamed—as if we stood by and let our child suffer—is not only hurtful, it’s unconscionable.

Since then, we’ve spoken with other families who shared eerily similar experiences. The pattern is consistent: when something goes wrong, the school’s first instinct is to shift blame onto the parents rather than reflect on its own practices or staff behavior.

The refund process was no better. We were initially told over the phone that our security deposit would be returned by check. But the next day, we were told it would only be refunded if we signed a “contract not to speak with other parents.” Then the story changed again—they claimed the refund had been offered “by mistake.” In the end, they kept both the deposit and the Fall enrollment fee, citing that we had broken the contract by withdrawing without sufficient notice.

But where is their responsibility in upholding the central promise of that contract—to provide a safe, supportive, and emotionally healthy environment for our child? That promise was clearly broken.

We trusted this daycare with our child’s emotional and physical well-being. That trust was broken on every level.

To any parent considering enrollment: think twice. Look closely. Ask hard questions. Pay attention to red flags. And above all—listen to your gut. If something feels wrong, something is wrong. Don’t let anyone, no matter how polished, gaslight you into dismissing what you see in the environment or in your own child.

We wish we had acted sooner. No family should ever have to go through...

Giving a 5/5-star rating for Primrose School of North Edison is certainly an understatement. If we could provide a higher rating to express our satisfaction, we would! Our little one was enrolled into the Infant program shortly after they opened. As first time parents, we certainly experienced the stress of doing all the possible research on schools, not to mention the fear of sending our LO to daycare in the midst of the pandemic. And just like most parents, heavily relied on reviews and testaments. Primrose Schools are ranked highly in general and are very reputable, but, like every franchise, differ from one another. Although new to the Edison community, we decided to look into the North Edison branch. We had interviewed and toured several schools and Primrose of North Edison certainly made the biggest impression on us. The facility is super clean and has excellent sanitation measures in place. We love that the Primrose Staff is very engaging not only with our child, but with us as well. In addition to our LO’s teachers, it is also wonderful that the directors and owners contribute to our child’s well-being and play an important role in our child’s development at school, putting our minds at ease. The Infant program has fun lessons and activities which are new almost every day. What's great about the lessons is how they are associated with our everyday life and/or routine. Since putting our child in this school, we are so amazed by how quickly our LO is able to advance and achieve important milestones. Our LO has nothing but big smiles when dropped off in the morning and picked up in the evening. Enrolling our child here was the best decision and we couldn’t be happier! We can’t thank you enough Primrose of...

After touring several childcare facilities in the area, Primrose stood out immediately as the clear choice for my family. As a first-time parent, I was incredibly anxious about enrolling my infant in daycare, but Primrose has exceeded my expectations in every way over the years! The teachers have consistently been genuinely passionate, welcoming, and caring - they've created such a positive environment that I've never doubted my choice.

What has amazed me throughout our time here is how quickly my child has developed new skills - from her early days of learning to point at things that interested her to the well-rounded child she is today. The beautiful, clean facility has provided a safe space for her to grow, and I've always appreciated the small, private setting that ensures she receives personalized attention. Unlike other more crowded and hectic schools I visited, Primrose has offered the perfect balance of care and learning opportunities in a calm environment.

If you're looking for exceptional childcare with staff who truly care about your child's development, Primrose is absolutely the...