I am a chef. I have also worked as a pastry chef. I am also a cake snob. I've read the reviews of others and I can not speak much on customer service other than to say I've called on various occasions and no one has ever been rude to me. I've read the reviews about the heaviness of the frosting which is common when real butter is being used as opposed to shortening which creates lighter/greasier frosting which is common in many bake shops producing processed pastries.
My first experience with Sugar bakers was exceptional. My expectation was that it would be disappointing as most store bought cakes. I was wrong! What I experienced was a cake that was quite authentic. I could taste the richness. The cake was flavorful and dense almost comparable to pound cake just a bit lighter. I could taste the butter...which really resonates "Old Fashion " and "Grandma's cake". I enjoyed the raspberry filling and almond flavoring. In fact I asked for a small piece of cake instead I was given quite a large piece and shamefully inhaled the whole thing.
Over the years as a caterer I have worked with many clients who have used Sugar Bakers. The experience in what has now been eight years continues to be consistent and the last cake was just as good as the one I had the very first day. I've never known a client or an Event Planner (which is often the case) that I have interacted with to be disappointed with a Sugar Bakers Cake. I will continue to send them business because it's a good product!
If you subscribe to Costco/Walmart/Sam's club cakes than yes Sugar Bakers may not be for you simply because these cakes are made from base mix, shortening and corn syrup base frosting and commonly artificial extracts; but if you have a grandmother somewhere who used to bake the best cakes ever, made from natural ingredients than Sugar Bakers is the place to go.
I just have to add that overall I'm appalled by the unfairness of these reviews. People forget to pick up their cakes and give a low review. People offended by the policy of a 7 day requirement so they give a bad review. There is so much that goes into making pastries and you factor in product demand it making it necessary to establish a time line. Sugar Bakers requires 7 days. That's not poor customer service, that's policy. Which is smart business...knowing what it takes for you to give your customers a...
Read moreWe did not think we were going to have a cake! One caterer called them “dinosaurs” and said everyone was doing dessert bars now. But a coworker said, “But you should still go have cake tastings! Those are fun and free and delicious.” Well, the tasting is how Sugar Bakers reels you in…damn, if each flavor wasn’t better than the last! Our salesperson brought out a beautiful plate of eleven flavors and additional dollops of the three types of frosting. Of the flavors, four stood out to me as especially delicious: Peach Melba (the best!), Chocolate Mousse Toffee, Amaretto Raspberry, and Red Velvet. I also thought the Lemon Mousse and Strawberry Breeze were quite good. My partner also liked the Toasted Coconut Cream and Cannoli d’Ville flavors; I found them a bit too subtle. For our 100-person wedding, we chose a simple cake of three round tiers, with the bottom tier Peach Melba and the upper tiers Red Velvet, all with French buttercream (rich and silky, and much less sweet than American buttercream, which they also offer if that’s your preference). (We loved those two flavors and their retro-ness fit well with our theme to boot.) Because ANY frosting decoration immediately escalates the price a lot, our salesperson recommended we get it plainly frosted, and then provide ribbon they would put around the base of each layer at no extra charge, and that we provide a cake topper. We did this and it was cute, if a bit plain. Their website offers so many beautiful designs, including incredible stuff with fondant, but of course, fondant doesn’t taste great (guests can peel it away from the buttercream underneath on their serving, if desired) and takes the price from maybe $6/serving to $11-13/serving. It’s too bad because I was enamored of the Pickle Barrel cake on their site and so wanted it for my country fair themed wedding. But ours was cute with the ribbon, flag bunting topper from Etsy, and a few paper pinwheels added by our decorator (to echo the flag bunting in tent and vases of pinwheels as centerpieces). The cake was delicious and we got many compliments on it. We had some to take home and enjoyed it on our own and with friends for several days after. SugarBakers was easy to work with from tasting through delivery, including a few emails and phone calls. I highly...
Read moreI have ordered from Sugar Bakers for years. They did wedding cakes, birthday and cupcakes for both my business and personally. Recently my daughter was turning one so I told my wife to contact Sugar Bakers and have them make two cakes for the party. She contacted Sugar Bakers and designed two cakes. One for my daughter to smash and the other to serve. My wife was very specific about what she wanted due to an allergy of my daughters.
The Thursday before the party, my wife sent me to pick up the cake and bring it to the beach for my daughter's birthday party on Saturday. My wife asked me to send her a pic of the cake, which I did. This is when I became aware of the problem. The cake was supposed to be chocolate and it was not. My wife called Sugar Bakers who said they could not help us and could not make a new cake on short notice. My wife was disappointed and would like to speak to a manager. No manager was available and they would have someone contact us immediately. Nobody called us back all day. The next day no one from Sugar Bakers called either. My wife called again and was told a manager lived in Delaware and would get back to us again. Again we never heard back from them. My wife followed up yet again and was once again given the same runaround. To this date we neve heard back from anyone at Sugar Bakers.
My daughter's birthday was amazing despite the disappointment of having the wrong cake. The smash cake which was also wrong was fine as far as smash cakes go....The cake we served was overly sweet and the bottom layer was stale. Needless to say the cake was barely eaten and deposited into the trash after the party.
In the end we would have been better off making our own cake or going to Harris Teeter. Mistakes happen but ignoring the problem does not make things better. Between the horrific customer service and the poorly made product we would not recommend...
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