Diamonds Direct — Local services in Laguna Hills

Jeff and his staff are absolutely amazing!! I worked for a privately owned jewelry store years ago in Wyoming, so I wanted to find one similar to that. My fiancée proposed to me in Deadwood, South Dakota where my parents got married. My fiancée bought my engagement ring at one of those chain places. It was beautiful and exactly what I wanted, however, it was too big but not by much. Upon returning to California, I found this hidden gem. No pun intended. I called and asked about ring sizing and they said to bring it in. He gave me a quote that morning. I dropped it off. That evening I received a call it was ready for pick up. It was a perfect fit, and I absolutely loved it!! That day I knew this place was going to be my jewelry store. A year later my fiancée and I decided to upgrade the side stones in my ring to make it flashier and easier to clean. I was a bit nervous to change up the original engagement ring, but in my heart felt this was the best place to bring something for a custom design. I was emailed a CAD and I approved within minutes. When I went to pick it up, it was BEYOND my expectations. It was identical to my original setting, which I had asked to be as close to. I am so proud to be wearing the ring Jeff designed. I will never go anywhere else. Thank you again Jeff, and your team! Can’t wait for you to create my matching...

I dropped my ring off for work to be done May 2018 before I got deployed. Many, many, many, many, many calls/ emails/ physically going in to get a design we loved. Not a fault of Diamonds Direct, my heart just didn't love the designs presented. The problem is the last 3 YEARS I've stated I just want my ring back and front desk lady has given excuses of not receiving emails. I've recorded many calls of them saying they will follow up "next week".. No callback. The last one was with Jeff himself. I've gone in many times telling them where ever they are in the process, just give me my ring back I'll cover whatever the costs. They keep saying its at another location for the work to be done. I just want my ring back. That's it. I fear they've lost my $6,000 ring and have just stalled for years for some reason. The only progress I got to get it back was with the owner's wife who is 10/10 amazing. She couldn't believe how long its been either. Unfortunately she other full-time work so I'm still stuck wondering when I'll get my ring back.

Edit: its been 5 years now and they still haven't given my...

From a customer's point of view, wake up and smell the diamonds direct. My wife had lost a couple of diamonds from her wedding ring and we had Jeff help us out. We were absolutely floored when we picked it up. My wife didn't think it was her ring. The craftsmanship is P-E-R-F-E-C-T. She thought the entire ring was brand new. I found myself taking a closer look especially after I saw the bill. I had to ask "is this right?" The end results are spectacular. From a dealer's point of view, I have never met anyone with so much knowledge that is friendly enough to share it as Jeff is. Honesty goes a long way in any business and if you are going anywhere other than Diamonds Direct, you're honestly going to the wrong place. It's not what you know, it's who you know. "No one pays more than Diamonds Direct." Now you're...