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Apple Southpoint — Attraction in Durham

Name
Apple Southpoint
Description
Nearby attractions
Nearby restaurants
Uncle Julio's Durham
8030 Renaissance Pkwy, Durham, NC 27713
Maggiano's Little Italy
8030 Renaissance Pkwy #890, Durham, NC 27713
Firebirds Wood Fired Grill
8030 Renaissance Pkwy #910, Durham, NC 27713
The Cheesecake Factory
8030 Renaissance Pkwy Suite 950, Durham, NC 27713
IT'SUGAR Southpoint
8030 Renaissance Pkwy, Durham, NC 27713
Pei Wei Asian Express
The Streets at, 6910 Fayetteville Rd, Durham, NC 27713
Villa Italian Kitchen
6910 Fayetteville Rd Suite 228, Durham, NC 27713
Starbucks
6910 Fayetteville Rd, Durham, NC 27713
Häagen-Dazs
The Streets at Southpoint, 6910 Fayetteville Rd #250, Durham, NC 27713
Chick-fil-A
6910 Fayetteville Rd Ste 246, Durham, NC 27713
Nearby hotels
Sleep Number
8030 Renaissance Pkwy Suite 860, Durham, NC 27713
Hilton Garden Inn Durham Southpoint
7007 Fayetteville Rd, Durham, NC 27713
Related posts
Keywords
Apple Southpoint tourism.Apple Southpoint hotels.Apple Southpoint bed and breakfast. flights to Apple Southpoint.Apple Southpoint attractions.Apple Southpoint restaurants.Apple Southpoint travel.Apple Southpoint travel guide.Apple Southpoint travel blog.Apple Southpoint pictures.Apple Southpoint photos.Apple Southpoint travel tips.Apple Southpoint maps.Apple Southpoint things to do.
Apple Southpoint things to do, attractions, restaurants, events info and trip planning
Apple Southpoint
United StatesNorth CarolinaDurhamApple Southpoint

Basic Info

Apple Southpoint

8030 Renaissance Pkwy, Durham, NC 27713
3.4(749)$$$$
Open 24 hours
Save
spot

Ratings & Description

Info

Cultural
Entertainment
Accessibility
Family friendly
attractions: , restaurants: Uncle Julio's Durham, Maggiano's Little Italy, Firebirds Wood Fired Grill, The Cheesecake Factory, IT'SUGAR Southpoint, Pei Wei Asian Express, Villa Italian Kitchen, Starbucks, Häagen-Dazs, Chick-fil-A
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Phone
(919) 474-6940
Website
apple.com

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Reviews

Things to do nearby

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Cow cuddle time, on a 120 acre farm, therapeutic
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Level7 New Years Eve Celebration - 2026
Level7 New Years Eve Celebration - 2026
Wed, Dec 31 • 8:00 PM
101 Park at North Hills Street, Raleigh, NC 27609
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Practice guided meditation with gong sound healing
Practice guided meditation with gong sound healing
Wed, Dec 31 • 11:00 AM
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Nearby restaurants of Apple Southpoint

Uncle Julio's Durham

Maggiano's Little Italy

Firebirds Wood Fired Grill

The Cheesecake Factory

IT'SUGAR Southpoint

Pei Wei Asian Express

Villa Italian Kitchen

Starbucks

Häagen-Dazs

Chick-fil-A

Uncle Julio's Durham

Uncle Julio's Durham

3.9

(1.1K)

$$

Click for details
Maggiano's Little Italy

Maggiano's Little Italy

4.3

(1.8K)

$$

Click for details
Firebirds Wood Fired Grill

Firebirds Wood Fired Grill

4.3

(1.2K)

$$

Click for details
The Cheesecake Factory

The Cheesecake Factory

4.2

(1.9K)

Click for details
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The hit list

restaurant
Best 10 Restaurants to Visit in Durham
February 20 · 5 min read
attraction
Best 10 Attractions to Visit in Durham
February 20 · 5 min read
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Posts

Trevor BeaulieuTrevor Beaulieu
I came in to purchase a MacBook for school, and what started as one of the worst customer service experiences I’ve had was thankfully turned around by one incredible employee. We waited over 10 minutes for help while the store was not even busy. Derrick was sitting nearby on his phone and never acknowledged us. Ryan was helping someone else, and other customers who came in after us were helped immediately by other employees. We were just sitting there in disbelief. Eventually, Ryan noticed us, stopped what he was doing, and kindly asked someone to assist us. A manager came over and asked Derrick if he could help us—unfortunately, he agreed. Derrick was unfriendly, unprepared, and unhelpful. He wasn’t wearing a name tag and gave no introduction. We asked him how to turn off Find My, and he just said, “I don’t know,” with no effort to ask for help. He sat there while we struggled, made no attempt to explain the MacBook models, and showed zero product knowledge. We were ready to spend a lot of money and got absolutely no guidance from him. It honestly felt like he didn’t want to be there, and it was extremely frustrating. What saved the experience was Ryan. He stepped in again when he saw us still struggling and was everything you hope for in a sales associate. He asked if I was excited about the MacBook Pro’s speakers and display. When I told him I didn’t know much about it, he explained the key differences in a clear, helpful way. After learning I was using the laptop for school—not gaming or coding—he recommended a MacBook Air with upgraded RAM and storage, which ended up saving us around $300. That kind of insight made all the difference. Ryan was kind, professional, and patient. He introduced himself, was completely present, and made us feel valued. He went out of his way to ensure we had the information we needed to make the right decision. He deserves a raise and serious recognition for his outstanding service. Derrick, on the other hand, should not be working with customers on his own yet. He needs proper training and support before being placed on the floor. This could have been a completely wasted trip if it weren’t for Ryan stepping up—not once, but twice—to make sure we were taken care of.
Sameer DaveSameer Dave
I am not an apple fan at all, but as my son wanted a macbook I thought I will go with him. We know what we wanted. I thought it would take 10 mins to go in, buy what I want and get out. I dont need any sales pitch as I know what I want. We enter here and they tell us 50 minutes wait. I explained that I just want to buy what I like and they said there is no sales person available. I dont need any sales people. I just want to buy and get out. So.. I asked that would you call/text me so I can go to the store next to them and come back? NO they said. We have to keep waiting here and when they call our name and we are not there then we go back to the queue at the bottom. Well, I asked that would it be exact 50 mins? In that case I can go out and be back in 30 mins. They said No, we cannot say if its exact 50 mins. Spending $2500 was not easy at this store! Why would anyone ever do this to themselves! Thought I will like Apple once I am at the store.. but I guess my hatred to them just got worse. Oh yeah.. not to forget - there are mosquitoes in the store! 50 mins of getting bitten by them and spending $2500!. So much for my son... Part 2 - When our turn came no one called out our name. We waited for around 45 mins and went back to check how long it would still take? To our surprise our name was no more on the list. I guess the employee didn't really like us. They had removed us from the list. Luckily the lady who we asked remembered our name on the list and helped us get someone in next 5 mins. The employee who helped us was really good and got our checked done in 10 mins as we knew what we wanted. 10 mins is what it should take to buy something when you know what you want. And making your customers wait 50 mins for a 10 min job is not something I would want.
Maria Castillo-MarteMaria Castillo-Marte
After waiting from about 1pm to 5pm to actually talk to someone I was given 2 business cards to a third party who can attempt to fix my iPhone 7. Admittedly, they informed me that my model has a defect and that it's likely I wont get my stuff off the phone. Guess what I was in there for? I had made several attempts get my data off my phone and here they are telling me it's my fault for not getting my data off my phone. Your phone is full it's your fault. Our product wont allow you to remove data but it's still your fault. I've been an avid Apple fan for a long time. It's over Apple. I'm done with with abusive relationship. You legit have the worst products, I only feel bad for the poor nice people who work there and aren't trained to do anything past making us wait to give us the bad news that they can't do anything for you but these other people can. Perhaps these third parties should make tech devises because Apple has given up. If anyone wants to avoid the waiting here are the business cards they'll give you.
See more posts
See more posts
hotel
Find your stay

Pet-friendly Hotels in Durham

Find a cozy hotel nearby and make it a full experience.

I came in to purchase a MacBook for school, and what started as one of the worst customer service experiences I’ve had was thankfully turned around by one incredible employee. We waited over 10 minutes for help while the store was not even busy. Derrick was sitting nearby on his phone and never acknowledged us. Ryan was helping someone else, and other customers who came in after us were helped immediately by other employees. We were just sitting there in disbelief. Eventually, Ryan noticed us, stopped what he was doing, and kindly asked someone to assist us. A manager came over and asked Derrick if he could help us—unfortunately, he agreed. Derrick was unfriendly, unprepared, and unhelpful. He wasn’t wearing a name tag and gave no introduction. We asked him how to turn off Find My, and he just said, “I don’t know,” with no effort to ask for help. He sat there while we struggled, made no attempt to explain the MacBook models, and showed zero product knowledge. We were ready to spend a lot of money and got absolutely no guidance from him. It honestly felt like he didn’t want to be there, and it was extremely frustrating. What saved the experience was Ryan. He stepped in again when he saw us still struggling and was everything you hope for in a sales associate. He asked if I was excited about the MacBook Pro’s speakers and display. When I told him I didn’t know much about it, he explained the key differences in a clear, helpful way. After learning I was using the laptop for school—not gaming or coding—he recommended a MacBook Air with upgraded RAM and storage, which ended up saving us around $300. That kind of insight made all the difference. Ryan was kind, professional, and patient. He introduced himself, was completely present, and made us feel valued. He went out of his way to ensure we had the information we needed to make the right decision. He deserves a raise and serious recognition for his outstanding service. Derrick, on the other hand, should not be working with customers on his own yet. He needs proper training and support before being placed on the floor. This could have been a completely wasted trip if it weren’t for Ryan stepping up—not once, but twice—to make sure we were taken care of.
Trevor Beaulieu

Trevor Beaulieu

hotel
Find your stay

Affordable Hotels in Durham

Find a cozy hotel nearby and make it a full experience.

Get the Appoverlay
Get the AppOne tap to find yournext favorite spots!
I am not an apple fan at all, but as my son wanted a macbook I thought I will go with him. We know what we wanted. I thought it would take 10 mins to go in, buy what I want and get out. I dont need any sales pitch as I know what I want. We enter here and they tell us 50 minutes wait. I explained that I just want to buy what I like and they said there is no sales person available. I dont need any sales people. I just want to buy and get out. So.. I asked that would you call/text me so I can go to the store next to them and come back? NO they said. We have to keep waiting here and when they call our name and we are not there then we go back to the queue at the bottom. Well, I asked that would it be exact 50 mins? In that case I can go out and be back in 30 mins. They said No, we cannot say if its exact 50 mins. Spending $2500 was not easy at this store! Why would anyone ever do this to themselves! Thought I will like Apple once I am at the store.. but I guess my hatred to them just got worse. Oh yeah.. not to forget - there are mosquitoes in the store! 50 mins of getting bitten by them and spending $2500!. So much for my son... Part 2 - When our turn came no one called out our name. We waited for around 45 mins and went back to check how long it would still take? To our surprise our name was no more on the list. I guess the employee didn't really like us. They had removed us from the list. Luckily the lady who we asked remembered our name on the list and helped us get someone in next 5 mins. The employee who helped us was really good and got our checked done in 10 mins as we knew what we wanted. 10 mins is what it should take to buy something when you know what you want. And making your customers wait 50 mins for a 10 min job is not something I would want.
Sameer Dave

Sameer Dave

hotel
Find your stay

The Coolest Hotels You Haven't Heard Of (Yet)

Find a cozy hotel nearby and make it a full experience.

hotel
Find your stay

Trending Stays Worth the Hype in Durham

Find a cozy hotel nearby and make it a full experience.

After waiting from about 1pm to 5pm to actually talk to someone I was given 2 business cards to a third party who can attempt to fix my iPhone 7. Admittedly, they informed me that my model has a defect and that it's likely I wont get my stuff off the phone. Guess what I was in there for? I had made several attempts get my data off my phone and here they are telling me it's my fault for not getting my data off my phone. Your phone is full it's your fault. Our product wont allow you to remove data but it's still your fault. I've been an avid Apple fan for a long time. It's over Apple. I'm done with with abusive relationship. You legit have the worst products, I only feel bad for the poor nice people who work there and aren't trained to do anything past making us wait to give us the bad news that they can't do anything for you but these other people can. Perhaps these third parties should make tech devises because Apple has given up. If anyone wants to avoid the waiting here are the business cards they'll give you.
Maria Castillo-Marte

Maria Castillo-Marte

See more posts
See more posts

Reviews of Apple Southpoint

3.4
(749)
avatar
1.0
7y

Today, I brought in my iPhone 7 for a battery replacement because the battery was sluggish, but otherwise, the phone was working just fine. While my appointment was at 1:30pm, they didn't actually have me to a rep for another 45 minutes. At that time, they took my phone and told me it would be 90-120 minutes until I got it back with the replacement battery. At this time, they did NOT tell me that the phone might be returned in worse condition than it was provided. There was no reason to think my phone had water damage (and that is noted on the report).

I returned 2 hours later, and I was told that my phone had had water damage. I couldn't know this, and the phone itself had never been submerged. At worst, I used it in the gym and sweat near the phone. Water resistant, I am told, but there was nothing that suggested it had been compromised so why would I anticipate what happened next?

When I was told this, I was essentially told I was expected to pay 350 for the replacement device. Now, I have insurance on the phone to cover things like that - and the insurance replacement was less (150-200). Also, the phone was working fine, so I opted to take my phone home and assumed I could just deal with the sluggish battery until I upgraded in the coming months...

But no. I got to my car to find out that the home button didn't work. (Since then, also the screen doesn't work.) I went back inside and made it clear they needed to put my phone back the way it was provided. The only thing I asked was a battery replacement. With the phone being compromised (which I also now doubt because the incompetency of the staff was just extraordinary), the floor rep now told me that they weren't responsible for the fact that the phone no longer works.

So, if I understand it correctly, if I bring a phone in to get a battery replaced and the phone has an issue due to something I could not have known. Then, they can't make the repair, which I can deal with. But if I don't want the proposed solution, I get a phone that's destroyed so I am forced to buy another?

By this time, I have already had to move several phone meetings and one new client call, and I am irate. They take the phone in the back and get the accessibility home button on my phone (and as I said, now the screen itself is no longer responsive) and they floor manager basically says I am making the cheap choice because I want to use my insurance because they literally broke my phone and wouldn't repair it and I didn't want to pay the Apple premium when I was already paying for insurance from my cell carrier.

I have the replacement phone coming tomorrow, but I cannot express how angry and disappointed I am in this store, its staff, and I am considering what other avenues I have available to draw attention to this.

The only reference made to the fact that I might get a more broken phone back was in an email that was sent after surrendering my phone (when I don't have a phone to check the message!?!)...

Just disgusting. And it really felt like I was being railroaded into a purchase I did not want to make. I am a creative professional, and I have a lot of Mac products in my mix. However, this not only poisons the idea of superior customer service, it suggests a far more nefarious strategy in handling and standing by their products. Terrible staff,...

   Read more
avatar
1.0
7y

Went in with my mom to return a duplicate order that the apple store sent by mistake. The official store sent an email that it was their mistake for shipping the products again but assured us that we could return the items to any storefront. We had receipt printouts, apple account information at the ready, and 3 pristine products that didn't even have the plastic wrapping taken off. I spoke for my mom a good bit of the time since she has an accent and I wanted the process to go as smoothly as possible. (Also, I have worked 5 customer service jobs in my life, currently working 2, so I know to not be a rude person. I just wanted to enter the store with the products and leave with a refund.)

Red flag 1) The apple employee who put us in the queue visibly shook his head when my mom explained the situation in her own words. I took this to mean that he didn't understand her and didn't want to understand her.

We talked to not one but two employees, which was nice but also unnecessary since having more than one representative made the discussion go longer. (Also note that neither of them were the manager, and I they were - didn't announce themselves as so.)

Red flag 2) The store ultimately denied our request to return ANY of the items due to not having the proper receipt for one of them.

The whole procedure was fruitless and took over 30 minutes and 3 flustered employees.

...

After having a thorough hour long conversation that night with an apple care employee, who was so helpful and lovely, I decided to try returning the products again at a different location.

On the official website, the rules for returning apple products are just that the product must be

  1. unopened
  2. bought from an official retailer (including the online store of course)
  3. come with a proof of purchase

When we went to the Crabtree store in Raleigh, everything was so much better. The employee who put in the queue was openly friendly and not condescending. The employee who helped us was upfront with information and just wanted to make sure she did everything properly, so she got assistance from her manager. With the overview of the manager, the employee looked up the order numbers of the 3 products - double checked that everything matched - and promptly processed our refund. She even gave us a print out receipt and digital receipt at our request.

This procedure took less than half the time we spent at Southpoint. Do yourself a favor and just drive to Raleigh so you don't get a headache, which is the only free item consistently in stock that you can get at the Southpoint apple store.

Tl;dr Southpoint employees don't know how to use/don't have access to their own technology and don't know their company's official return policies. Crabtree location is better, less crowded, more efficient...

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avatar
1.0
2y

I am writing this review to express my utmost disappointment and frustration with the data transfer service provided at your Southpoint store. I visited the store with the expectation of utilizing my AppleCare coverage to replace my bent iPad. However, the experience turned out to be a complete letdown, and I am compelled to share my negative experience.

Upon arrival, I made sure to confirm that the "iCloud device backup" feature was enabled on my old iPad, as I believed that this would allow me to retrieve all my data . I even showed the store employee the corresponding page as proof. Shockingly, without any warning or clarification, the staff member proceeded to erase all the data on my old iPad. To my dismay, when I set up the new iPad, I found that the backup data from my old device was nowhere to be found on the icloud.

The store representative's proposed solution was to download the data from the apps after setting up the new iPad. However, this approach proved to be futile for me, as some of my app files were too large and I had previously disabled the iCloud functionality for those specific files. It raises the question: If the iCloud backup for my old iPad was properly enabled, why was it not accessible during the setup process of the new device? If the backup had been retrievable, I would not have had to go through the tedious process of downloading individual app backups.

Furthermore, I am deeply disappointed with the attitude and response of your male staff member. As someone who has invested a significant amount of money in the CFA exam, losing all my notes and materials due to this mishandling is absolutely unacceptable. Instead of taking responsibility or providing a satisfactory solution, the staff member shifted blame onto me, exacerbating my frustration.

I strongly believe that your store should adopt alternative methods, such as utilizing iPad-to-iPad transfer, to ensure a more reliable and customer-centric data transfer process. This would allow customers to personally handle the transfer of their data, minimizing the risk of misunderstandings or data loss.

Overall, my experience at your Southpoint store was extremely disappointing. I expected a seamless and efficient service, considering my AppleCare coverage. Unfortunately, the mishandling of my data transfer and the dismissive attitude displayed by your staff member have left me feeling frustrated and dissatisfied.

I sincerely hope that you take this feedback seriously and address the issues I have raised. I urge you to improve the data transfer process and provide better training for your staff to avoid such disappointments in the future.

I will proceed to file a complaint with Apple headquarters regarding this matter, and I’ll email to Tim...

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