Pretty Penny Clothing — Local services in Berkeley

I have been a big fan of Pretty Penny for almost ten years! They feature thoughtfully curated, vintage capturing all the major fashion eras and occasional new school accessories like modern sunglasses. I've especially enjoyed stellar coats and shoe scores from the 70's, and always dip in here when in need of a creative accessory for a special event. Pricing is fair and the inventory is always in top notch condition. The new location is light and bright. Friendly sales associates as well as the owner Sarah, have always been kind and accommodating of me having a wild little one and old friendly dog in tow. Pretty Penny often has high end designers and a great working inventory of formal wear and dresses. I would like to see more hoodies, tees and day to day vintage from the 70's and 80's which seemed to be more robust in years past. Definitely a spot to stop by for vintage...

I've been shopping with Sarah since the original College Ave shop location opened in 2006. I kept shopping when they moved up to Washington, and I'm thrilled they chose to come back. Pretty Penny is a personalized, friendly, community-oriented local business. Bring your kids, bring your friends, bring your little dog too - Sarah and Nick (her husband, who has a hair salon upstairs) and their daughter Vienna are running a true family business, with quality clothing and accessories offered at fair prices. If you don't see what you like, reach out, Sarah has what has to be some kind of superpower to keep her regulars' sizes and needs in mind when she's sourcing, and she can help you find what you're...

I always find something unique at Pretty Penny. This store combines the spirit of what vintage stores used to be with a keen eye for keeping up with today's trends. Great quality, great vibe and a part of the Oakland small business community for 20+ years. From vintage tees to a great selection of overdyed chore coats and sparkly things for special occasions, stop by Pretty Penny in Elmwood and you are guaranteed to go home with something special. I also recommend following them on Instagram so you can see the new arrivals and grab 'em fast because they go quick! If you're local you can buy online and pick-up when you're in the...