Veridiana Pizzaria - Higienópolis — Restaurant in Região Imediata de São Paulo

Disappointed by the Bar Experience – Not Solo-Friendly

I recently visited this place hoping to enjoy a relaxed meal at the bar, but unfortunately, the experience left me uncomfortable and disappointed.

As someone who lives abroad, I’m used to dining solo, often sitting at the bar, where the service is usually warm, consistent, and inclusive. Bars in many other countries are designed to make solo guests feel welcome, not like second-class customers.

That wasn’t the case here. Although I ordered a pizza and a half bottle of wine , it was served differently just because I chose to sit at the bar. I wasn’t informed beforehand that the service or presentation would be altered depending on where I was seated. The food was not delivered as expected, and I felt like my choice to sit alone somehow justified a different (and lesser) experience.

A bar should be a place where anyone, especially solo diners can feel at ease. Sadly, this one did the opposite. I hope the management reconsiders how they approach bar seating and ensures consistency in service no matter where a guest is seated.

Until then, I wouldn’t recommend it to solo visitors looking for a welcoming and respectful dining experience.

You may choose to sit at the...

My friend wasn’t kidding when he contended that some of São Paulo’s best pizzerias make pies better than the ones in Italy. While this contention may be viewed as a tad controversial, and I think famous places like Verdiana and Braz show that Sao Paulo deserves to join the ranks of places like New York City, Chicago, Naples, Buenos Aires, etc. that are renowned for excellence in regional styles of pizza.

Veridiana truly fits into the category of exemplary SP-styled pizza. True to the essence of outstanding SP pizza, the emphasis is on fresh and unique toppings that suit the cornucopia of vegetables and fruits growing in Brazil. While tomatoes dominate in American styles of pizza, tomatoes are less prominent in SP styles at Veridiana; when tomatoes are used, they sometimes appear as chunks in their natural form (or delicately seasoned), and their presence is as a subtle accompaniment on a thin and crispy crust rather than a dominant sauce. Look out for a myriad of different combinations of freshly grilled vegetables (Hearts of palm? Freshly picked zucchini and eggplant?), brightly seasoned meats and/or fish, and — of course— the omnipresent whipped ricotta and catupiry that often takes the place of processed...

a pizza joint with a very, very charming atmosphere. great cocktails. good to very good service. always packed. so it’s not a place for whispering conversation. it’s actually too loud, but not unbearably loud as the veridiana - jardins. the piano it’s a bohemian touch, but it does not helps: the round tables are too big & make conversation a shouting match. of the 3 levels, 2 are great: the american bar level is more cozy, the lower level with the pizza oven has a more tipical pizzeria atmosphere and can accomodate big groups. I do not recommend the cellar level that, while very intimate & quieter, has never lost its smell of dampness. many pizzas are good o very good but the burrata/parma I had yesterday was tasteless, despite the good ingredients. pizza has become in SP like gelato: they used to be better. now they tend to mediocrity. anyway still one of the best...