Glass House, Lalbagh Botanical Garden — Attraction in Bengaluru

In our globally connected world, fads are now confused for “ecommerce trends.” You need to understand that fads start and end like Twitter trends. Genuine trends for online business stay for a longer time. You can afford to ignore fads, but never the genuine trends. Businesses should analyze all fads and trends carefully. There is no need to avoid the temptation of jumping the bandwagon immediately.

Trends in ecommerce industry emerge from various things. How customers shop. What they buy and how they respond to marketing tactics employed by businesses. Within the last decade, a lot of new trends have emerged with a profounding influence. Ecommerce giants like Amazon, Walmart, and Alibaba have been at the forefront of adopting and benefiting from such trends.

Let’s discuss the latest ecommerce trends that will see a rise in 2019:

What is Ecommerce with Examples | Ecommerce or E-commerce [2020]

Contextual and Programmatic Advertising ^ Context and programmatic ads will see a rise this year. Social media sites are already revamping the design to cater these trends.

The new trend, labeled as programmatic advertising, uses datasets to decide the target audience. These ads are shown to the audience chosen on the basis of consumption. They are then retargeted after a period of time to generate higher ROI.

In simple terms, it is about luring the right audience to the right ad at the right moment. Compared to the basic retargeting efforts, ecommerce store owners stand a better chance of reaching out to a larger audience by using programmatic advertising.

Even in videos, AI powered context advertisements that easily blend with the content are the latest ecommerce trend. For example, in a scene presenting a bar, an ad for a wine brand will feel less intrusive and is likely to sell more wine.

Facebook allows advertisers to select the audience. You can target them with relevant ads. Facebook pixel learns and becomes more intelligent with every run. This results in a better profit margin in the long run.

Google Admob shows video ads in between mobile games intelligently. When a level ends, a video ad appears with an offer. These ads are less intrusive. The only problem is that sometimes the users think these ads are part of the actual game.

Marketing Automation ^ For laymen, marketing automation means automating email marketing and scheduling social media posts.

However, marketing automation has now become the new trend. It shows no signs of stopping. It covers areas including customized landing pages and easy-to-access shopping carts.

If implemented properly, automated marketing will let you:

Send out tailored emails to your customers. Display new products and promotions as per the visitors’ shopping history. Retarget customers for necessary product sales. The automation further allows you to customize the store offerings for each customer. Automated recommendations get influenced by what the customers click on during their visit.

Artificial Intelligence (AI) ^ Customer segmentation and identification of patterns based on customer’s browsing history are massive challenges for ecommerce stores in terms of automation and store personalization. Intelligent algorithms are now hailed as the key to deal with such challenges. According to Business Insider, retailers that have implemented personalization strategies see sales gains of 6% to 10%.

The accuracy of data is greatly influenced by the quality and size of the data. This creates challenges for small ecommerce businesses if you do not have a large volume of data. However, these businesses can partner with third party providers to workaround this restriction. It indicates that more companies will tap into AI powered tools. Why? To create personalized recommendations for each user.

Enhanced Shipping Options ^ Shipping and logistics is one area that stagnated in the past years. Small improvements like free shipping did occur. But nothing extraordinary until 2013 when the idea of same-day delivery became mainstream.

However, things began to look...

A Jewel in Bangalore’s Green Haven: The Glass House at Lalbagh Botanical Garden The Glass House, a central attraction of the Lalbagh Botanical Garden in Bangalore, is an architectural and botanical masterpiece that blends nature and history seamlessly. This review highlights its charm, cultural significance, and visitor experience.

Architectural Marvel Modeled after London’s Crystal Palace, the Glass House is a grand structure made of glass and metal, exuding a vintage charm. Built in 1889, it was originally intended as a conservatory to nurture exotic plants. Today, it stands as an iconic representation of Bangalore's colonial past and green heritage. The design is elegant and well-proportioned, showcasing intricate details that reflect 19th-century craftsmanship.

A Showcase of Nature's Wonders The Glass House is home to an impressive collection of plants and flowers from around the world. Visitors can find vibrant orchids, bonsai trees, rare tropical plants, and meticulously maintained flower arrangements. It’s a paradise for botany enthusiasts and a visual treat for casual visitors.

Flower Shows: A Visual Extravaganza The biannual flower shows, held during Republic Day in January and Independence Day in August, are the highlight of the Glass House. These events transform the space into a riot of colors and fragrances. Themed floral displays, often depicting historical figures or cultural motifs, are the main attraction. These shows draw thousands of visitors and photographers, making it a must-see during these times.

Serene Ambience The Glass House offers a peaceful escape from the bustling city. Its lush surroundings, combined with the diffused natural light filtering through the glass panels, create a tranquil atmosphere perfect for relaxation, reflection, or a leisurely stroll.

Accessibility and Facilities Lalbagh is easily accessible from all parts of Bangalore. The Glass House is centrally located within the garden, surrounded by well-paved pathways, making it accessible to people of all ages. There are seating areas nearby, and facilities like washrooms and refreshment stalls add to the convenience.

Photography Paradise Whether you are a professional photographer or just someone with a smartphone, the Glass House is a picturesque location. The interplay of light and shadow inside the structure, coupled with the vibrant flora, provides countless photo opportunities.

Suggestions for Visitors Best Time to Visit: Early mornings or late afternoons to avoid the midday heat. Flower show periods are highly recommended but can be crowded. Entry Fee: There’s a nominal entry fee for Lalbagh, with additional charges during flower shows. Duration: Allocate at least 2–3 hours to fully enjoy the Glass House and its surroundings. Conclusion The Glass House at Lalbagh Botanical Garden is not just a tourist attraction but a living testament to Bangalore's green legacy. Whether you’re a nature lover, history enthusiast, or someone seeking a serene escape, this landmark has something for everyone. Its timeless beauty, combined with the vibrant life it nurtures, ensures that a visit here will leave you inspired and...

Lalbagh's flower shows, held biannually on Republic Day (January 26th) and Independence Day (August 15th), are iconic Bengaluru events, drawing crowds from across the city and beyond. These vibrant displays transform the sprawling botanical garden into a floral wonderland, showcasing the incredible diversity and beauty of plant life.

The Republic Day show often features elaborate floral replicas of national monuments or historical figures, meticulously crafted with thousands of blooms. The Independence Day show typically celebrates themes related to Indian culture, heritage, or social messages, also realized through stunning floral arrangements. Both events offer a visual feast, with vibrant colors, intricate designs, and innovative use of flowers and foliage.

Beyond the grand displays, the shows also provide a platform for showcasing rare and exotic plant species, horticultural techniques, and promoting awareness about conservation. Visitors can explore stalls selling plants, gardening tools, and organic products, making it a haven for gardening enthusiasts. The festive atmosphere, coupled with cultural performances and food stalls, adds to the overall experience.

These flower shows are not just about pretty flowers; they are a celebration of nature, a testament to horticultural expertise, and a reflection of Bengaluru's deep connection with its green spaces. They provide a refreshing escape from the urban hustle, offering a chance to reconnect with nature and appreciate the artistry of floral design. A visit to the Lalbagh flower show is a must for anyone seeking a delightful and...