Premier Inn Limited is a British limited service hotel chain and the UK's largest hotel brand, with more than 800 hotels, with over 72,000 rooms. It operates hotels in a variety of locations including city centres, suburbs and airports, competing with the likes of Travelodge and Ibis hotels. The company was established by Whitbread as Travel Inn in 1987, to compete with Travelodge. Whitbread bought Premier Lodge in July 2004 and merged it with Travel Inn to form the current business under the name Premier Travel Inn, which was then shortened to the current name in October 2007. Premier Inn accounts for 70% of Whitbread's earnings.
History The chain started trading in 1987 as "Travel Inn". The first site to open was next to "The Watermill" Beefeater restaurant in Basildon.
In July 2004, Whitbread acquired another hotel chain, Premier Lodge, for £536 million.1] This added 141 hotels to the portfolio. Whitbread renamed every hotel "Premier Travel Inn".[2] Prior to the merger with Premier Lodge and rename, Travel Inn had also operated two sub-brands, namely "Travel Inn Metro" - for properties located in city centres, and "Travel Inn Capital" - for properties located in Central London.
In 2005, Premier Travel Inn opened its 500th hotel in Hemel Hempstead. In early 2006, Premier Travel Inn purchased 11 Holiday Inn hotels in England and Wales. These sites kept their leisure facilities such as a swimming pool and gym, except the hotel situated at Norman Cross. Premier Travel Inn started to launch a new bedroom design during this year to move away from the differences of "Travel Inn" and "Premier Lodge". Until then rooms had remained as they had been before and new hotels were designed as "Travel Inns".
Whitbread shortened the name to "Premier Inn" in October 2007;[3] by 2009 the business accounted for more than 70% of Whitbread's earnings.[4] In September 2007, Whitbread announced the purchase of Golden Tulip UK including six hotels trading in the UK under the Tulip Inn and Golden Tulip brands. The hotels were converted to Premier Inns on 2 October 2007.[5] In April 2008, Whitbread announced a £100 million expansion of Premier Inn in London over the following three years.[6] In July 2008, Whitbread bought 21 Express by Holiday Inn hotels from Mitchells and Butlers in exchange for 44 Beefeater & Brewers Fayre restaurants where it was not possible to build a Premier Inn.[7]
In 2011, the 600th hotel was opened in Stratford-upon-Avon. Premier Inn have sold off some of their smaller hotels (which had fewer than 30 rooms) to Good Night Inns. Most of these were Premier Lodge sites in less prominent locations. In July 2015, the 700th Premier Inn was opened in Kingston-upon-Thames, London.[8 The company plans to operate 85,000 bedrooms in the UK by 2020.10]
Locations
Premier Inn in Salford
Premier Inn in Norwich
Premier Inn in Bury
Premier Inn in Doha United Kingdom The Premier Inn chain can be found from Thurso in the north of Scotland to Helston, Cornwall in south-west England. Hotels are found either in city centres or on the outskirts near to major A roads and motorways. In October 2010, the Premier Inn hotels located at Roadchef and Moto motorway service stations were sold to Days Inn after the franchise agreement was terminated.[11] Hotels vary in size, with many smaller inns and large purpose-built city centre hotels.
Most Premier Inn hotels are newly built, although many of the chain's inner city locations in the UK are housed within redeveloped office buildings which would otherwise have been demolished. Some hotels such as "Bristol Airport" in Sidcot are housed in older buildings.
In the wake of the Grenfell Tower fire, Premier Inn said three of their hotels in Maidenhead, Brentford and Tottenham were built with cladding.[12[14] All three were tested and found to comply with building fire standards. None of them had the same type as...
Read moreAfter staying at this hotel I can assure you I will not be staying ever again.
I am a big fan of a premier inn but definitely not this one, let’s the chain down.
The bed was very hard, only one pillow and the mould around the bath was not aesthetically pleasing.
I had around three hours sleep overall, due to the current virus I did not feel comfortable calling a member of staff to the room so thought I would report the issue the following day.
When leaving the staff on the desk was on the phone, she did not ask whether we had a good stay so we vacated and thought best not to linger in reception again due to the virus.
I made contact with in 24 hours of departure under the ‘good night sleep guarantee’ that reads ‘To make a claim you SHOULD (not must) raise your complaint to the team at the hotel’ ‘If you did not, you must contact us through our web form with in 7 days’ all of which I did. I received a rather rude and abrupt email from Kelssie who basically told me I was wrong and basically that what ever their policies read are nonsense as you HAVE to inform someone when your their. She referred me to several policies and pages all of which read that you don’t have to inform someone when your their but in fact you can with in 7 days. She completely denied this was the case and eventually just didn’t even bother replying. So basically the ‘good night sleep guarantee’ does not exist according to Kelssie because even when you follow their procedure that is on their website you still cannot claim.
Will not be returning and I hope management look into the poor service levels received and rewrite their policies to advise if you do not report the issue when you are staying you cannot do...
Read moreAs you'd expect at Premier Inn, a big firm bed dressed in the corporate colour scheme, clean linen, modern facilities. Big flatscreen TV in the room with all the usual channels. (The battery in the remote must have been flat because I had to reach up behind the TV and flick the switch on the wall before it would respond. But it worked after that.) On the downside, the car park becomes very packed and my car received a dented door overnight as a result. The bathroom in the refurbed section has no 2-pin outlet, so if you use an electric shaver or chargeable toothbrush, make sure they are charged up before staying here, or bring an adaptor. I didn't have one, and reception were not able to supply one. Fairly major oversight in a chain hotel. The bathroom extractor fan makes plenty of noise but does not clear condensation from the mirror, so if you leave anything on the bathroom shelf it will end up in a puddle unless you clean the mirror with the bath towel. The breakfast is help-yourself buffet, which is OK if you want to load the plate up to the ceiling, but it does mean the food stands on a hot plate until tepid, and the fried egg whites end up like a piece of leather. Not the most premier of Premier Inns I've seen to be honest.
N.B. If you look on a map you will see a Tesco superstore on the opposite corner of the roundabout. It looks very convenient. You can't quickly nip over there on foot. (To buy an emergency 2-pin adaptor for example.) You have to go through 2 underpasses, and then cross a busy dual carriageway at the lights quite some way...
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