Burger King — Restaurant in City of Cohoes

Very good food anyway Burger King: The Evolution of a Fast Food Empire

Burger King, often abbreviated as BK, is a global chain of hamburger fast food restaurants headquartered in Miami-Dade County, Florida, United States. The company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida-based restaurant chain. After Insta-Burger King ran into financial difficulties in 1954, its two Miami-based franchisees, David Edgerton and James McLamore, purchased the company and renamed it Burger King.

Since its inception, Burger King has grown to become one of the largest fast-food hamburger chains in the world. With over 18,000 locations in more than 100 countries, Burger King serves an estimated 11 million customers each day. The company's menu has expanded over the years to include a variety of items beyond burgers, such as chicken sandwiches, salads, and breakfast items.

One of the key factors driving Burger King's success has been its focus on flame-grilling its burgers. Unlike many of its competitors, who use flat grills to cook their burgers, Burger King uses a flame grill, which gives its burgers a distinctive flavor. This focus on quality and taste has helped Burger King attract a loyal customer base and differentiate itself in the crowded fast-food market.

Another key aspect of Burger King's success has been its marketing. The company has been known for its innovative and sometimes controversial advertising campaigns, such as the "Have It Your Way" campaign in the 1970s, which emphasized the ability of customers to customize their burgers. More recently, Burger King has gained attention for its "Whopper Detour" campaign, which offered customers one-cent Whoppers if they ordered through the Burger King app from a McDonald's restaurant.

In addition to its marketing efforts, Burger King has also focused on expanding its menu to appeal to a wider range of customers. The company has introduced a variety of new menu items over the years, such as the Chicken Whopper, the Impossible Whopper (made with a plant-based patty), and a range of breakfast items. These new menu items have helped Burger King attract new customers and stay competitive in the fast-food market.

Despite its success, Burger King has faced its share of challenges over the years. The company has struggled at times to keep up with changing consumer tastes and preferences, leading to a decline in sales in some markets. In response, Burger King has focused on improving the quality of its food and updating its restaurants to provide a more modern and inviting dining experience.

Looking ahead, Burger King faces a number of opportunities and challenges. The company has continued to expand its international presence, particularly in emerging markets such as China and India. Burger King has also embraced digital technology, introducing mobile ordering and payment options to make it easier for customers to order their food.

In conclusion, Burger King is a global fast-food powerhouse that has evolved over the years to become one of the most recognized and beloved brands in the world. With its focus on quality, taste, and innovation, Burger King has managed to stay ahead of the competition and capture the hearts and stomachs of millions of customers...

My review is solely for the food. I pulled up to the drive thru at about 10-1030 ordered a Bacon King meal and asked to add pickles to the burger with a fruit punch. Paid for my meal didn't get a receipt. I observed when I pulled up to the window that the fries were being served out of a large plastic bin just sitting out on a table, no heat lamp to keep them warm. I didn't think anything of it until I received my food. The fruit punch just tasted like water with a hint of fruit punch flavor. It was like that the last time I went and just thought maybe the line needs to be changed. My fries weren't even hot basically inedible. My burger had no pickles like I requested but loaded with ketchup and mayo. I ate a few bites and then wrapped it up. $16 for a combo that wasn't worth it and I think I may have gotten food poisoning. It was the only thing I ate all day and the next morning I was violently sick. Couldn't eat anything and had to run to the bathroom all day. I would say beware of shopping here at night. During the day I seem to get fresh food but I don't eat out at Burger King that often. The fact that I didn't get a receipt to put in a survey because I think they know they are doing the customers filthy. Just an FYI to the owners here if...

Let me Start off with saying i’m never once to write a bad review because I know how it can bring your Store ratings down and how it affects the employees and manager I myself work in fast food. I know you don’t start off making much but as an employee, you should always be welcoming and greeting even if you’re having a bad day, don’t bring that upon somebody I work in the window almost every day for eight hours. My food was absolutely amazing. However, when I got to the window, the lady slammed the window in my face. She had two braids and is pregnant and then when I was asked if I paid, I said no honey I’m just waiting She then again slam the window in my face when she hated me my drink I said thank you. She completely ignored me and slammed the window again. I understand being busy and taking orders while you’re handing something out. I definitely did not wanna come here again smh the service was terrible if u don’t like your job then don’t work it cause baby she doesn’t even deserve that lol $15 a hour ill tell you rn I won’t be coming to this...