I have been going to Fred since I was seven years old I am approaching 60. I can’t imagine a better bakery and I no longer live around the corner but I travel regularly to go to Fred’s to pick up a chocolate chip roll and the black and white every chance I get driving down Robertson Boulevard. The original owner was very close with my family and their catering services managed several of our family events including many funerals and birthday parties. I couldn’t imagine my youth without having an awesome bakery like Fred’s and it’s great to be able to go back there and see new people having the same wonderful experiences. Truly a treasure on...
Read moreBest chocolate rugelach I've ever had. Way better than any other place in town (Canters, the Nosh, etc...) and even better than Rus & Daughters in NY.
I didn't know this going in, but this place has been around since the 1940s and was founded by a German refugee escaping the war. The recipes have been handed down for generations from the old country. It is an institution and city treasure that does absolutely nothing to advertise itself as such. A very unassuming place that stayed in business because of repeat customers -...
Read moreIn search of a great black n white cookie took me to Freds however that day they were sold out so instead my other fav cookie a Chinese cookie he had that and he made my day, it was a really good cookie and being old school from da Bronx I know my Chinese cookies ( there called Chinese cookies because they look like the Chinese flag with the chocolate dot in the middle) I’ll def be going...
Read more