The staff was so helpful, polite and thorough. Prices were either decent or great. They had everything you were looking for. From hats,masks, stickers,pins, and clothes to beach supplies. Beach chairs, towels, sand pails, toys, rafts, umbrellas, little cabanas and so much more. I was in a hurry to go to the beach so I didn't even cover half the store. I will definetly be back to shop when I'm not in a hurry. There is so much to see up and down every aisle. It is also so convenient where it's located for something you forgot to pack on your way to the beach! Somerhing for everyone.