PLAQ Chocolat — Local services in Paris

TL;DR: terrible customer service but 1 star for the good quality of the chocolate and the only friendly and kind staff Caroline

The team at Plaq is doing something different with chocolate than the traditional chocolatiers in Paris. They remind me of what Dandelion Chocolate in San Francisco are doing presenting the best characteristics the cacao from the farms that they source from. Each of the chocolates they present as products offer a distinct tasting experience showcasing not only the source cacao, but also a point-of-view from how they process it to their end product. They are producing easily at parity to the best modern chocolatiers of the world while putting forth their own distinct interpretation of excellence.

Beyond the chocolate products, their chocolate drinks and baked goods are far better than hyped tourist spots in Paris. I love that they offer their chocolate drinks made either with milk or with water, because each base presents a very different tasting experience. So get both to taste, compare, and enjoy!

Don't forget the baked goods. The black sesame chocolate cookie is excellent, but the pièce de résistance is their chocolate cookie. The complexity and characteristics of the cacao used in this cookie stands out first and foremost. I have never had a baked chocolate good that puts the chocolate complexity front stage as Plaq does here.

If you're a local or visiting chocolate lover, Plaq HAS to be on your list. It's worth repeat visits to sample everything they offer—and definitely worth becoming a regular customer if you're local.

…

(edit to reply to PLAQ: If that was your dream and vision years back, congratulations, because you hit it out of the park. It's been fun bringing your products back and home for friends to sample. I love that your chocolate has your own voice in it. This new wave of chocolate making is doing for chocolate lovers what 3rd wave did for coffee. In our research, we didn't find anyone else in Paris doing what you're doing, so it seems you're a vanguard, too! Looking forward to dropping by in future...

Every time in Paris I love going to PLAQ, but today’s visit has been a little disappointing. I had nice memories from the summer of 2021 when we had a wonderful chocolate ice cream there (I’m adding a photo for comparison). So, today I wanted to have just one scoop of ice cream again since the weather was nice and warm. I asked the shop assistant to give me one scoop, but she responded that they only do two scoops (why?). Strange, but I said ok, I’ll take two scoops (for 7.5 euros!). Sadly, what I discovered in my little pot had nothing to do with ice cream. It was just quite rich chocolate cream. I had a couple of spoons and returned to the shop to ask for a take away cup. I asked the girl who sold me the ice cream if it was well the ice cream that she gave me and she responded affirmatively. Well, I felt like it was “c’est n’est pas une pipe” experience when you know that something is clearly not what you are told it is. Obviously 4 hours later my “ice cream” pot i still has the same shape and form as when I bought it.(see the second photo) Do we agree the real ice cream would have melted? (So, perhaps it’s worth renaming the ice cream into chocolate cream not to mislead the customers and since it is soo rich, honestly one scoop is more...