The Prince of Gold — Local services in El Paso

Back in December of 2024 I started to look for a jeweler to help me design and build a custom engagement ring. After speaking with a few other local jewelers here in El Paso (and getting told my design was not really doable) I visited The Prince of Gold. Jose heard my vision for the ring and offered to immediately work on a design. A few days later he shared with me a digital model of the design and it was absolutely beautiful! He perfectly captured the symbolizm I was looking for and all with an incredible turnaround time. After making a change to use rose gold instead of all white gold him and his team got to work on producing the ring and it came out perfect! My fiance absolutely loved it and I honestly can't say enough about Jose's work. He was incredibly welcoming and accommodating, and I couldn't be happier with the end result. I look forward to working with him in the near future to produce her wedding band and to maybe get some customized jewelry for myself. Thank you Jose for all your help and support throughout my proposal process. I appreciate it sincerely and can't wait to see what other visions you can help...

I recently had the pleasure of visiting Prince of Gold to get my ring resized, and I couldn’t be more satisfied with the service I received. From the moment I walked in, the staff were incredibly welcoming and attentive especially Dilan! They took the time to understand exactly what I needed and assured me that my ring would be handled with the utmost care.

What truly impressed me was the speed and efficiency of their service. I had anticipated a long wait, but to my delight, my ring was resized and ready for pickup within just a few hours! The craftsmanship was impeccable, and my ring fits perfectly now.

The entire experience was seamless and stress-free. I highly recommend Prince of Gold for any jewelry needs. Their expertise, professionalism, and exceptional customer service make them stand out. I will definitely be returning for future jewelry purchases...

The Prince of Gold Jewelry exceeded all my expectations. My wife and I came to them with a custom ring idea, and not only did they bring it to life beautifully—they did it quickly and with incredible attention to detail. The craftsmanship is top-tier, and the whole process felt personal and stress-free.

If you’re looking for quality custom jewelry and great service, this is the place to...