JAX Broomfield Outdoor Gear, Farm & Ranch — Local services in Broomfield

I purchased a climbing helmet here wanting to shop locally vs giving money to Amazon, however after this experience, I will never be shopping here again and it’s very clear why competitors like REI and Amazon are putting them out of business.

First, entering the store, it’s a mess. But, having worked retail myself for many years, I wanted to give them the benefit of the doubt, especially during Covid times. I found a sales rep that took me to the helmets, found one that was ok, took it to the cashier, paid and left. After I got home, I talked to a friend who’s more experienced in climbing gear than I am, who recommended a different, newer helmet at the same price. I went to REI and sure enough, felt better and cheaper.

I returned to Jax just a couple days later with my receipt (which mentions firearms and ammo cannot be returned only) and the two ladies at customer service were very polite in saying it’s normally not policy for them to take helmets back as it’s safety equipment that could be damaged. While I can understand and appreciate this, this was not listed anywhere on the receipt, nor mentioned by the original associate who sold it to me or the cashier. The two women called up a manager as the helmet was still in the original packaging, tags on and all. The manager came up and without even listening to what the situation was, said “absolutely not, no returns.”

Now, while this is actually on the website after doing some research, the fact that nobody mentioned it at the time of purchase, it’s not on the receipt, and that the manager was unwilling to even look at the clearly unopened package before saying no is ridiculous. REI has a return policy that’s triple the time and guarantees satisfaction, period. I highly recommend giving them your business over Jax, a company that clearly only cares about getting your money that instant vs. building a long lasting customer base.

UPDATE: After sending a complaint letter to the corporate office, I was contacted by Paula, the store manager at this location, who agreed to refund the helmet as the policy on the receipt is inaccurate and unclear. I am altering my original review of...

Prior to moving to Colorado some 6+ years ago, I was an REI shopper, almost exclusively, for my outdoor gear. About a year or so after arriving here I discovered these "Jax" stores. Some seemingly more about ranching/farming then "outdoor" which delayed my patronage. Well, as time has gone on I have discovered that Jax is an "outdoor" store - meaning if your doing something outdoors - work, play, need - then Jax is where you should head. I've found that Jax has a robust outdoor recreation selection, far more than places like REI or big box stores. Along with this selection is an almost constant selection of "sale" items with bargains in sizes that works for us small/medium folks. As I work outside and do building/construction work, Jax has become my go to for work related items, be it hand tools, power tools or materials. Many times Jax has "work specific" items that big box stores have one of - welding, tow/trailer parts, fittings, fence options, etc. Often times I go to Jax first and I am rewarded with selection and good pricing. They have large shoe selection - work, play, warm, cold, recreation, serious recreation, etc. And if you don't see the size or brand you want, one of the friendly staff may have a good solution. They also offer hunting gear and such, though that's not my jam. They do have most of the fishing gear I need. Lastly, I have called the stores and the help line and they were great experiences - helpful, friendly, ready to call you back if they can't resolve it right then. A real game changer as most of my calls to stores is an exercise is nonsense and frustration - but not Jax! They are the go-to store(s) for most of my "outdoor" needs. And I find the service and help better than many, better than most. Ok....

I recently visited JAX Broomfield Outdoor Gear, Farm & Ranch and had a mixed experience. Here's my three-star review:

Pros:

Decent Selection: JAX offers a wide range of outdoor gear and farm supplies. Whether you're looking for camping equipment, gardening tools, or pet supplies, they have a good variety to choose from.

Friendly Staff: The staff members were generally friendly and willing to assist customers. They seemed knowledgeable about the products and were happy to answer questions.

Convenient Location: The store's location is convenient, and it's somewhat easy to find what you're looking for due to the well-organized layout.

Cons:

Pricing: While the selection is good, I found some of the prices to be on the higher side. It's essential to compare prices with other stores in the area before making a purchase.

Inventory Management: I was disappointed to find that some items I was looking for were out of stock. Or never really in stock in the first place. It was hard to tell and it would be great if they could improve their inventory management to ensure popular items are consistently available.

In summary, JAX Broomfield Outdoor Gear, Farm & Ranch has potential but has room for improvement in terms of pricing and inventory management. There never seemed to be a 'busy' time for this particular store. I doubt it translates to any significant profits. I like having the store in the area, but with 4 mega competors within 2 miles and I don't feel like this store is going to be able to survive much longer. However, for now, It's worth a visit for their selection, but be prepared to shop around for...