Southern Gold — Local services in Chattanooga

5 Stars – Always a Wonderful Experience!

Southern Gold is truly a gem, and I can’t say enough about the exceptional service I receive every time I visit. I always enjoy working with Kristie, and she consistently goes above and beyond to make sure I find exactly what I’m looking for. Her knowledge, patience, and warm demeanor make the entire process not only easy but enjoyable.

Kristie has a great eye and always helps me choose pieces that are just right. On top of that, she gives me excellent pricing—something I deeply appreciate. It’s rare to find someone so committed to both quality and customer care.

Thank you, Kristie and Southern Gold, for making every visit feel personal and special. You’ve earned a lifelong...

Offered me a third less for my gold than what it was worth. Luckily I did my math before I went here. They told me that they took out 20%, but from the price they offered it was more like 25 or 30. Beware. When I asked questions of what numbers they were using to calculate the price they went back and offered me a couple hundred dollars more. It was still less than what it should have been. They were also pretty rude, asking me how I knew what I was doing if I had never bought gold before and accusing me of doing...

Walked in and the atmosphere is down home. Nothing snooty. Within a minute or two was approached by Mark Chitwood, and asked him how much to fix a chain. He said $15, and it'll be do e in 5 minutes. We had just come from Kay Jewelers on Battlefield and they wanted $139 and had to send it out. I would recommend Southern Gold on Brainerd to EVERYONE!!! I will be back definitely!! ...