H Mart — Attraction in Aurora

I would give 5 Stars just for the quality and the variety of wild caught fish available at this store however, they lose 2 for a couple of service related issues.

First things first though, H-Mart is a good place to shop for most staple Asian cooking. The price isn't very competitive but that could be for various reasons I might not have full knowledge of. The fresh vegetables though are good enough, not as fresh as King Soopers but not as bad as other budget grocery stores. They do have a lot of variety of veggies and herbs, as mentioned before more accustomed to Asian cooking.

Availability of fish is a highlight of the store. Most Indians, like me, specifically go here for that very purpose. Most of them are Wild Caught. While the collection varies, one can find Carps, Trouts, Pompanos, Pomfret, Mackerel, Cat Fish, Perch, Snapper, Rohu and many more. They do cut and clean them with 7 different styles, included in the cost of the fish. Tipping is available for service. Live Tilapia, Lobster, Dungeness Crab, Flute and Oysters are also available. Seasonally Live Craw Fish has been available too.

They also have more options in the Meat and Poultry section. Certain delicacies, again focused around cooking in the East like Ox Tail, Cow Tongue are available as well.

On the negative note, though the shop has drastically improved their organization and cleanliness, it is still crowded for the varieties they carry. Due to handling of fresh fish and cleaning activities, there is a very distinct sea food odor throughout the store which might be off-putting for many. The overall cleanliness is not to the par either. Another big concern is that you might have to plan to spend at least 5 to 10 mins at the counter even during week days.

In addition, there is a Boba Drink shop and a restaurant here. One can also get utensils for Asian cooking.

Been going here for over 7 years. Don't let the lack of 2 stars deter a visit especially if you are looking for the freshest fish around Denver (of course if you are not fishing your own).

EDIT - 2022 April 21: Based on the acknowledgment from the owner and visible improvements seen in the past few years, they get a star back. Still have kept 1 down as crowding issue in grocery shops is critical in running a customer...

I’m a longtime customer at H Mart Aurora, driving 30 minutes every two weeks to shop there. But on June 8(around 3 PM), something happened that really disappointed me — not because of the produce, but because of how I was treated as a mother.

I picked up a box of kiwis and saw one was clearly moldy. I replaced it with a good one from the same box. A security guard came over and told me I couldn’t do that — then said, “Your child is watching you,” as if I were setting a bad example. When I showed him the spoiled fruit and asked if he would eat it, he told me not to talk to him and to walk away.

Moments later, they quietly removed the entire box — clearly proving I was right. But no one acknowledged it.

I later spoke with a manager who apologized politely. I appreciated that, but it doesn’t erase the feeling of being judged unfairly in front of my child.

I’m not here to pick fights. I simply want to be treated with basic respect — and I hope H Mart will train staff to handle concerns more professionally. Loyal customers deserve that much.

I attempted to file a formal complaint to H-Mart after the incident that occurred on June 8th, but discovered there is no working official email (emails to contact@hmart.com bounce back), and their website’s customer service chat does not include Colorado as a location option — meaning there’s no formal channel to submit complaints for customers in Aurora.

This raises serious concerns. As a long-time customer who drives 30 minutes to this store every two weeks, I expect to be treated with basic respect.

The most disappointing part is that the security guard dismissed my valid concern in front of my child and told me to “just go complain if you want.” I did bring the issue to the manager on duty, who apologized. However, there was no follow-up, no contact information offered, and no accountability.

If a company blocks all paths of customer feedback, what does that say about how they value their shoppers?

I’m sharing this experience not just for myself, but for others who may encounter similar treatment — and find they...

If you have never been to a large Asian market, go to this H Mart. See some new "exotic" fruit or dish on your social media, go to this H Mart. Making asian food but missing authentic ingredients, go to H Mart. Want to try some new snacks or treats you saw online but don't feel Jeff Bezos needs any more money, go on, go to H Mart.

This place is an experience, so you should carve out some time for your first visit, and possibly each subsequent visit.

Things to understand before you go:

Products may or may not have details/descriptions in English. Google Translate is your friend. Do check the freshness dates or product expiration dates before placing things in your cart. You generally CAN find English numeric expiration dates on things.

The employees are primarily Spanish-speaking Latinos (not Latinx), or Asian. Unlike American grocery stores where you ask for help and receive none because the employee doesn't care, you may ask for help here, and they simply don't know or can't help due to the language barriers.

The cashiers are fast, but don't make small talk or even eye contact. This is not them being rude (as some have implied), this is a cultural thing and a bi-product of having a large client base that do not speak the same language as the cashier, and having many clients who run small businesses, so time is money to them. The lines to check out can be loooong but these folks do their best to move people along as quickly as possible.

From the amazing seafood options, liquor section, unusual snack and dessert options to the fresh fruit and produce, H Mart has everything you need to create authentic Asian cuisine.

Immerse yourself in another culture the good old fashioned American way;...