Brave New World Surf & Snow — Local services in Point Pleasant Beach

Usually love this store and feel that it’s fairly priced. Today, I dealt with an older woman near the register when asking another employee if we could try to get a small stain I had noticed out of a shirt that was for sale. The shirt was the last of its size, which is why I had asked. It was also white, so while the stain was not huge, it was noticeable as soon as I had seen the shirt. She was extremely rude, despite the fact that I was having a pleasant conversation with the employee I had initially approached. She told me that I should just buy the stained shirt & “take my chances.” When I told her I wasn’t going to do that, she got even ruder and told me to look for something else. She then processed to put the stained piece back. I ended up buying nothing else and ordering the shirt from the brand’s website. Never plan on shopping here again- losing a longtime customer based on one employee’s...

The store has everything you can imagine—I used to look forward to coming every year to shop for summer clothes for my kids. One of the things I’ve always loved is how welcoming and friendly the staff usually are. That kind of positive atmosphere is not just part of the store’s culture—it’s what creates lasting connections with customers and increases their lifetime value.

Sadly, this visit was disappointing. The cashier was rude and unkind, and none of the girls even said hello or thank you—not even at the end of the transaction. It didn’t matter that I made a large purchase—whether someone buys one item or thirty, like I did, every customer should feel appreciated. I truly hope this was an exception, and that management continues to invest in customer service, because one bad interaction can make loyal customers feel like they no...

My husband and I visited the store twice this week looking to purchase a pair of sunglasses. We were lucky enough to have Matthew assisting us on both occasions. Not only was he incredibly kind and patient with us as we asked to look through multiple display cases, he was personable and answered all of our questions enthusiastically. We witnessed other customers enter the store and speak to Matthew a bit rudely, but his demeanor never changed. He was polite and professional to everyone that he encountered. Matthew was the reason that we returned to your store a second time to purchase the sunglasses. We had looked at different stores in the area during our stay, but did not find the same level of professionalism or kindness that Matthew had shown us. He truly made our experience one that we will remember and we are grateful to...