Bella Lily Bridal — Local services in Glendale

UPDATED: My initial review was an honest review about our experience with Bella Lily. It was not an ideal, nor enjoyable appointment. To the owners point, they are entitled to have any policies they wish in place, but should understand when they are restrictive to the point you have to rely on a disengaged bridal consultant to interpret your vision for your wedding dress, and are not allowed to look at the dresses, then they have to expect some negative feedback. A bride-to-be's vision for her dress often changes as she looks at different styles and tries them on. There was just not an opportunity for this to happen in this shop. It might be helpful to post your policies on your website so a bride can decide ahead of time if this type of service works for them or not. If it does not work for them, then they can move on to the next shop and no ones time has been wasted.

It's unfortunate and lacks both professionalism and etiquette that the individual responding to my review felt they needed to mention both my daughter and her fiancée by name in their response. I never mentioned their names in my initial review so they clearly took the time to look this information up.

ORIGINAL REVIEW - I would like to caution brides-to-be about this store. I recently visited this store with my daughter in hopes of finding her dream dress. This was by far the worst experience. The bride is not allowed to walk around and look at the dresses to see what she might be interested in trying on. She meets with a consultant and the consultant pulls dresses based on their conversation. This is an incredibly important moment to a bride, and it just doesn't seem right that she would not be allowed to look at dresses, that someone else is choosing the dresses she can see and try on. My daughter and her support team were told we were not to leave our viewing area to look at dresses, it was against store policy because someone had slipped on a dress train and fallen. Later on in the appointment the consultant said it was the manager who had slipped and fallen.

The dresses the bridal consultant picked out were not exactly what my daughter had in mind, and when she asked if there were other options she was told that's all we have. In a store with what looked to be at least 150 dresses, likely more, the five dresses the consultant picked were it for her. The consultant was not interested in assisting my daughter find her perfect dress. She was not engaged during the appointment and wouldn't even help my daughter in or out of the dresses; she would only zip / unzip.

There was one dress my daughter was interested in, but was not ready to commit to it at that appointment. My daughter lives a few hours away from the store, which the consultant was fully aware of, and asked what would be the best way to go about ordering the dress if she decided that was the one. The consultant told her she would need to come back in. When asked if she could take my daughter's measurements and write down the information about the dress so she could potentially start the transaction over the phone, it was not something she was really interested in doing. She told my daughter they would keep her measurements on file for 3 days, and after that she would need to come back in. Needless to say, my daughter has decided to purchase somewhere she can look at the dresses, try on different styles and work with a consultant who is interested in helping her find her...

Let me preface this review by saying I am the groom and personally did not go into Bella Lily Bridal, however, my fiancé did and the experience was like none other in such an amazing way. The first part of this review is NOT about Bella Lily, so while it's a little long winded, please read to the end! As someone that knows her better than anyone, I could tell something wasn't quite right when she returned home from several other bridal boutiques. Like most brides, she has been looking forward to this day since she was a little girl. But when she got home from each of the appointments, I could see the disappointment and stress on her face. She said, it just didn't feel like she has imagined the experience would go and something didn't feel quite right, she felt pressured to make a decision even though the consultants weren't listening to what she wanted in a dress, she never got that immediate feeling that she found her dress. My mother and future mother-in-law said the consultants were more worried a sale than finding the dress she has dreamed about since she was a little girl.

I won't mention names of the other boutiques, because this is about Bella Lily, but I wanted to explain the above to any bride reading this review, because you need to trust your gut! Don't settle, don't get pressured, it is ok to say no! Your wedding day is about you, and you only! Us grooms are lucky we even get to show up to our wedding day, haha.

Now this part is about Bella Lily... within a couple minutes of her arriving, she texts me and says... "OMG this place made a sign that has our names on it! She continues and says this is the place that I will find my dress, it's private, intimate and these women truly care, this is what I have imagined it would be like since I was a little girl!" I felt this in my soul, I could sense the emotion through the text and it made me so happy. My brother and I were out looking at tuxes when I got a text that read "I found my dress, it's perfect, everyone is in tears"...naturally seeing this, hit me so hard in the feels. We met up for brunch with everyone to celebrate and the way she ran up to me, the look on her face, the glow, the eyes still puffy from crying, it was pure happiness. I CANNOT wait to see her on our wedding day!! To the owner Brenda, thank you for making my fiancés dream a reality, you have created an environment so warm, inviting and intimate that you allowed her to say "Yes to the Dress"! To her consultant Jessica, thank you for listening to her, understanding what she wanted and needed in her dress and tirelessly finding option after option until she put "the one" on, she said she knew IMMEDIDATELY and it's because you listened and genuinely cared. To all of the futures brides out there, go see these ladies at Bella Lily, while you may not find your dress here, please do not settle, do not compromise, do not be pressured. Thank you again for being so incredible to my future wife! -The Groom...

I don't even know where to begin with Bella Lily Bridal. The experience here was breathtaking from start to finish. I felt like a princess before even walking into the store. As soon as walked up the steps and saw the suite, the atmosphere was apparent. Beautiful, Simple, Comfortable, Personalized and everything in between. When I showed up, my name was written on the clear glass doors already making me feel welcome. I walk inside and I'm greeted by two beautiful ladies letting me know that my sweet will be ready in a few minutes. Invited me to relax in the lobby, enjoy one of their variety of snacks or some water. Just overall welcoming. When I walked into the suite, it was designed for me. My name, my wedding date, champagne cart (definately recommend this upgrade) everything I could have asked for. Jessica, my AMAZING consultant asked me questions and helped me to learn the aspects of wedding shopping when I did not know the names of cuts or styles or trims, or anything for that matter. She was an expert but made me feel like I was truly in this with her. After about 10 minutes of learning me, she brought in dresses, told me right away which ones she thought I would love more than others. Each dress was in my budget, and even well under making me feel so excited to work with her as I felt so respected. As I would try them on, I would share what I liked and didn't and she would listen. This was what really shined in this experience. Jessica heard every bit of what I said I wanted, liked and didn't like and she brought dressed that matched these aspects. She would even take away dresses she brought in and say "I know we just brought this one but you wouldn't like this, this one will be much better". She was funny, personable, and you could tell she loved what she did with a true passion. Throughout the entirety of the experience, the founder and owner Brenda as well would pop in to see how I was doing and I loved just feeling like I was apart of the Bella Lily family. Jessica did bring me the dress I said YES to. Even when I wanted to make sure it was the dress and try on a couple more she was patient and so welcoming to this. Brought me 2 very similar, but she knew as much as me and my girls that I had found THE ONE. She helped me to try it on for the second time, brought me a bouquet, and just helped me live out my dream of dress shopping. I could not have asked for a better consultant, shop, or experience.

I had been to another Bridal shop and the experience was not like this at all, it was very pushy, rushed, and not personalized at all. I thought that was just how it was, until I came here.

At Bella Lily, you feel like royalty, from everyone. Brenda's pop in's to help and just check in, make us laugh and be there was amazing and unforgettable, and Jessica's bond she built with my girls and I will be why I will always recommend Bella...