noi — Local services in Fujiyoshida

Highly recommended if you’re visiting Fujiyoshida and considering what to get for souvenirs! This charming shop offers a unique range of wild aroma and self-care products, all handcrafted using natural materials sourced from Mt. Fuji. We especially love their Kuromoji items, which are at the heart of their brand.

The shop has a cozy, welcoming atmosphere where you can truly connect with their brand story. The owner speaks English as well, which should make it easier and more enjoyable to learn about their concept and products. We were lucky to visit on their opening day—they served delicious food and ice cream, giving us a real taste of Mt. Fuji!

It’s located on one of the shopping streets with a great view of Mt. Fuji, making the whole experience even more...

My husband and I saw this place and went inside quick. We love the peach ice cream and the yuzu soda. They were so sweet, and cordial. Explained every items they have in details and whats really great were how the items are made. Harvested and extracted by them. If ever you are in town, please visit its...

I stumbled upon this store on the main road and was immediately captivated by the scent and ambiance inside. The atmosphere is calm and soothing. I was impressed by the process and their use of natural ingredients to make their products. Definitely...