Disappointing Service at David Yurman ā NorthPark
As someone looking for a "special" gift at a luxury jewelry store, I was stunned by the lack of professionalism and customer service at David Yurman in NorthPark, especially with Jose.
When I visited the store to purchase a gift on 6/15/25, there were at least six associates on the floor. Not one of them acknowledged me, offered assistance, or even made eye contact. After waiting for several minutes, I finally asked for help and was shuttled over to Jose.
Jose is a salesperson who was dismissive, condescending, and seemed annoyed that I had even spoken to him. He arrogantly said he was with someone, told me to have a seat on their couch, and said that someone would assist me when they were available.
After about five minutes of Jose not helping anyone and me sitting on a couch looking like a peasant waiting for my daily rations, I saw Jose sprint to the front door to greet a man, his wife, and their teenage daughter. It appeared that Jose turned into "the host with the most," offering them champagne and water, and proceeded to escort them around the store, much like Vanna White, to help them find the perfect bauble for their daughter. Mind you...I overheard their conversations, and they did not have an appointment or know of Jose. Maybe he was enchanted by the mom's diamond earrings, and he thought he had found his next victim for a big sale.
I was steaming and headed for the door. Then, a friendly associate named Andrew stopped me, talked me off the ledge, and provided courteous and accommodating service. Unfortunately, the damage was already done (by Jose).
In luxury retail (or, I guess, any retail, for that matter), the experience matters as much as the product. Based on my visit to David Yurman NorthPark, I would never buy a David Yurman product again. Hardy,...
Ā Ā Ā Read moreI dropped in while shopping yesterday. (I remembered I had lost earring backs for a special gift I had received.) I had checked online and noticed David Yurman had them.
The first lady who greeted me immediately looked annoyed that I was there for earring backs. I requested specific ones, and she went in the back for a bit (6-7 minutes), so my partner and I browsed to see if I would be interested in getting new earrings since I was inside. When the retail clerk returned, she brought in another lady (by the name of Tracy) to assist me instead.
I was disappointed by the tone and mannerisms both women used--they seemed frustrated and eager to shoo me away. The second woman who "helped" me offered to just give me a sterling earring back for free. Perhaps, they were irritated because they thought they wouldn't be selling anything substantial. I left the store feeling not only disheartened that I couldn't find earring backs for myself after all, but also terribly upset by poor service/experience and unpleasant attitude of the sales team.
Needless to say, I will NEVER be purchasing jewelry at this location. If you are wanting to buy yourself or your loved one a gift, go somewhere the retail team actually cares for your needs enough to act with grace instead. Consider spending your few hundred or couple...
Ā Ā Ā Read moreI have visited this store location on 2 separate occasions and each time the sales associates have been downright pathetic and rude. One in particular - Dennis D. was an remarkably rude. I needed to exchange a bracelet which did not fit and had planned to also purchase an additional $16K in merchandise (necklace and ring). He I erroneously assumed that all that I needed was to replace the one bracelet and was very rude about it. He said āall that you need is an exchange- well, I have other customers waiting on meā!!! What a pompous & money hungry snake!!! After that I just decided to return the original bracelet and not purchase anything further from him nor the store in general. His loss and the storeās loss. The business model here at the Dallas store is built around sell it and move on⦠donāt support the loyal customer base! If there is a repair needed or an exchange- it is not worth Dennisā time nor any of the other associates. I now know why so many clients complain about the lack of customer service at this store. I will also be filing a formal complaint with the corporate office to let them know exactly how loyal customers are treated at this local store. I am certain that this store is a poor performer as I can only assume that it losses revenue due to itās unprofessional staff....
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