So I heard about this place on WSB Belinda Skeltons Atlanta living a month or two ago. Iv'e been wanting to go there an I did finally last night. Great location downtown, right off 10th street. There were about 10 people in there and I waited about 5 minutes to get sereved. They were having trouble with there Mac register (get rid of it please) so I was patient. The people were friendly, I realized it wasn't a mass moving doghnut machine like Krispy or Dunken, but thats ok. They definitly are lacking in an expedient system for service but the employees were frendly being understaffed as one said. It happens. So, I bought a dozen for my family. With tip I spent $20. They didn't have any red velvet which was dissapointing but They still had a good selection. The A Town Lived up to what I heard. The Dulce de leche needs to be filled, not glazed. But it was good. The rasberry filling was amazing but......BUT.... The oreo was the dissapointing one. It was good, when I cut it in half i drooled, but it 's filling had a weird taste to it, sweet but like somene else described "floral" Maybe? My hope is they develop a system thats more expediant. The prices where on the high side, avg $1.80 a doghnut. So i felt it was a bit overrated. They are decent size and the rest were inhaled by my kids so I know there good having tried a bit of each. I still will go back again, I just hope they invest on improvments to how they deliver. Keep the staff, there good people. I think this place has a lot of potential to compete with the big 2 down the road. For taste i will say 4 1/2 though.