Ethos Concept — Local services in Edgartown

Last season, I discovered Ethos Concept in Edgartown and picked up a stunning blue caftan dress that became a staple in my closet. This summer, I didn’t just return—I ran back to see what new pieces they had!

Ethos Concept offers so much more than dresses. From statement tops and stylish bottoms to elegant evening gowns, every piece is thoughtfully designed for those who love color, bold style, and head-turning fashion. The boutique is truly unique—you won’t find anything like it elsewhere.

Claudia, the owner, along with her amazing team, makes every visit feel special. They genuinely help you find pieces that not only fit beautifully but make you feel confident and seen. I left today with one piece, and on our back to the house, my husband turned the car around so I could go back and buy the second one he loved.

I’m officially a loyal fan. If you’re in Martha’s Vineyard and want something unforgettable to add to your wardrobe, Ethos...

Ethos Concept Store is a true gem in Martha’s Vineyard. Claudia has an eye for styling like no other, every piece in the store feels carefully curated and effortlessly chic. Her designs are unique, beautifully made, and incredibly flattering. The kind of pieces you’d find in Europe. You can feel her creative vision in every detail. And also, if you are more into an edgy, modern look, VDR line is very architectural and fun to wear, the perfect complement to Ethos’ refined aesthetic. A must-visit if you love timeless, distinctive style! Check their...

As a longtime client I can guarantee that Ethos Concepts is European style chic on Martha’s Vineyard. Combine Claudia’s eye for design, add the warm welcoming environment of her boutique and you have perfection. I receive compliments whenever I wear something from Ethos. Clothing for every season! Scarves and jewelry! Shoes and bags! All in high style for every occasion morning until midnight! You’ll be happy with your experience in the...