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Primo — Restaurant in Playa del Carmen

Name
Primo
Description
Nearby attractions
La Quinta Avenida
Quinta Avenida, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Museo Choco-Story Playa del Carmen
Av. Constituyentes entre 10 y 15, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Parroquia de Nuestra Señora del Carmen
Calle 12 Norte y Calle 12 Norte Bis s/n, 15 Av. Nte, Centro, 77710 Playa del Carmen, Q.R., Mexico
3D Museum of Wonders
10 Avenida Nte., Centro, 77710 Playa del Carmen, Q.R., Mexico
Grand Riviera Casino
10 Avenida Nte. 105, Gonzalo Guerrero, 77720 Playa del Carmen, Q.R., Mexico
Museo Frida Kahlo Playa Del Carmen
Calle 8 entre 5ta Avenida y el Mar, Centro, 77710 Playa del Carmen, Q.R., Mexico
Playa Mamitas
Calle 28 Nte MZ.10-LT.8, Centro, 77710 Playa del Carmen, Q.R., Mexico
Playa El Recodo
Calle 1 Nte. 281, Gonzalo Guerrero, 77720 Playa del Carmen, Q.R., Mexico
Plaza 28 de Julio
Gonzalo Guerrero, 77710 Playa del Carmen, Quintana Roo, Mexico
Playa del Carmen
Playa del Carmen, Quintana Roo, Mexico
Nearby restaurants
Tacos And Kebab Express
Av. Constituyentes entre quinta y, 10 Avenida 10, Centro, 77710 Playa del Carmen, Q.R., Mexico
Ah Cacao Chocolate Café
Avenida Constituyentes, entre Quinta Avenida, Centro, 77710 Playa del Carmen, Q.R., Mexico
BIO-Natural Suc. Constituyentes
10 Avenida Nte., Centro, 77710 Playa del Carmen, Q.R., Mexico
Starbucks Quinta Alegría
Manzana 34, Lotes 01 y 02, Centro, 77710 Cozumel, Q.R., Mexico
Los Aguachiles
Av. Constituyentes Manzana 63-Lote 3, Centro, 77710 Playa del Carmen, Q.R., Mexico
Bip Bip
Calle Quinta Avenida, Paseo Xaman - Ha Mz. 63, Lt. 4, 77710 Playa del Carmen, Q.R., Mexico
Señor Frog's
Quinta Avenida 5, Gonzalo Guerrero, 77720 Playa del Carmen, Q.R., Mexico
Bella Italia Pizzeria
Calle 20 y Av 10, Quintana del Carmen, 77710 Playa del Carmen, Q.R., Mexico
L'Italiano Restaurant
Xaman Ha, Calle 24 con Quinta Avenida Manzana 53, Lote 3, 77710 Playa del Carmen, Q.R., Mexico
Mi Rinconcito Colombiano El lugar de los Parceros
Av 10 con calle 20 mz 83, Lote 9, Centro, 77710 Playa del Carmen, Q.R., Mexico
Nearby hotels
Caribbean Paradise Boutique Hotel
5ta Avenida, Av. Constituyentes esquina, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Tukan Hotel Playa del Carmen
Quinta Avenida, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Reina Roja Hotel
Calle 20 Nte 298, Centro, 77710 Playa del Carmen, Q.R., Mexico
Holiday Inn Express & Suites Playa del Carmen by IHG
Av. Constituyentes S/N, entre 10 Y 15 Nte, Centro, 77720 Playa del Carmen, Q.R., Mexico
Hotel Bosque Caribe
Calle 20 Norte L4 entre 5a Ave y 10a, 5 Av. Nte., 77710 Playa del Carmen, Q.R., Mexico
Maui Hostel Playa Del Carmen
Av. Constituyentes, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Hyatt Vivid Playa del Carmen
Av. Constituyentes 2, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Wyndham Alltra Playa Del Carmen, Adults Only – All-Inclusive Resort
Av. Constituyentes #1, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
Hacienda Paradise by Ours
Avenida 10 Nte. entre calles 20 y 22 Centro, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
HM Playa del carmen
Avenida Constituyentes 180, entre Avenida 15 Norte y, 20 Avenida Nte., 77720 Playa del Carmen, Q.R., Mexico
Related posts
Keywords
Primo tourism.Primo hotels.Primo bed and breakfast. flights to Primo.Primo attractions.Primo restaurants.Primo travel.Primo travel guide.Primo travel blog.Primo pictures.Primo photos.Primo travel tips.Primo maps.Primo things to do.
Primo things to do, attractions, restaurants, events info and trip planning
Primo
MexicoQuintana RooPlaya del CarmenPrimo

Basic Info

Primo

Av. Constituyentes entre 5ta avenida y 10 avenida, Gonzalo Guerrero, 77710 Playa del Carmen, Q.R., Mexico
4.7(513)$$$$
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attractions: La Quinta Avenida, Museo Choco-Story Playa del Carmen, Parroquia de Nuestra Señora del Carmen, 3D Museum of Wonders, Grand Riviera Casino, Museo Frida Kahlo Playa Del Carmen, Playa Mamitas, Playa El Recodo, Plaza 28 de Julio, Playa del Carmen, restaurants: Tacos And Kebab Express, Ah Cacao Chocolate Café, BIO-Natural Suc. Constituyentes, Starbucks Quinta Alegría, Los Aguachiles, Bip Bip, Señor Frog's, Bella Italia Pizzeria, L'Italiano Restaurant, Mi Rinconcito Colombiano El lugar de los Parceros
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Website
primoplaya.com

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Featured dishes

View full menu
dish
Franca 650 Ml
dish
Sky Ha 750 Ml
dish
Félix Mandarina 355 Ml
dish
Agua Fresca
dish
Félix Guayaba 355 Ml
dish
Coca-Cola Original 355 Ml
dish
Félix Frambuesa 355 Ml
dish
Felix Schorle Manzana 355 Ml
dish
Pastel De Chocolate
dish
Plátano Macho
dish
Tamal De Fresas
dish
Pato Pibil
dish
Pork Belly
dish
Pesca Del Día
dish
Ceviche De Día
dish
Lechón
dish
Camarón U-10
dish
Aguachile
dish
Coliflor Rostizada
dish
Brisket
dish
Ensalada
dish
Tostadas De Pescado
dish
Cappuccino
dish
Café Americano
dish
Latte
dish
Expresso
dish
Expresso Doble

Reviews

Nearby attractions of Primo

La Quinta Avenida

Museo Choco-Story Playa del Carmen

Parroquia de Nuestra Señora del Carmen

3D Museum of Wonders

Grand Riviera Casino

Museo Frida Kahlo Playa Del Carmen

Playa Mamitas

Playa El Recodo

Plaza 28 de Julio

Playa del Carmen

La Quinta Avenida

La Quinta Avenida

4.6

(2.3K)

Open until 12:00 AM
Click for details
Museo Choco-Story Playa del Carmen

Museo Choco-Story Playa del Carmen

4.4

(74)

Open 24 hours
Click for details
Parroquia de Nuestra Señora del Carmen

Parroquia de Nuestra Señora del Carmen

4.7

(788)

Open 24 hours
Click for details
3D Museum of Wonders

3D Museum of Wonders

4.6

(1.2K)

Open 24 hours
Click for details

Things to do nearby

5 Cenotes Jungle Tour
5 Cenotes Jungle Tour
Thu, Dec 11 • 11:00 AM
77720, Playa del Carmen, Quintana Roo, Mexico
View details
Biking Into A Jungle Hidden Cenote
Biking Into A Jungle Hidden Cenote
Thu, Dec 11 • 8:00 AM
77702, Playa del Carmen, Quintana Roo, Mexico
View details
Learn Authentic Mexican Cooking
Learn Authentic Mexican Cooking
Thu, Dec 11 • 10:00 AM
77600, San Miguel de Cozumel, Quintana Roo, Mexico
View details

Nearby restaurants of Primo

Tacos And Kebab Express

Ah Cacao Chocolate Café

BIO-Natural Suc. Constituyentes

Starbucks Quinta Alegría

Los Aguachiles

Bip Bip

Señor Frog's

Bella Italia Pizzeria

L'Italiano Restaurant

Mi Rinconcito Colombiano El lugar de los Parceros

Tacos And Kebab Express

Tacos And Kebab Express

4.5

(738)

Click for details
Ah Cacao Chocolate Café

Ah Cacao Chocolate Café

4.6

(787)

Click for details
BIO-Natural Suc. Constituyentes

BIO-Natural Suc. Constituyentes

4.6

(1.4K)

Click for details
Starbucks Quinta Alegría

Starbucks Quinta Alegría

4.3

(922)

$$

Click for details
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Reviews of Primo

4.7
(513)
avatar
5.0
1y

A moderately upscale restaurant with a focus on cooking things on the open flame grill. For appetizers, we had the aguachile, ceviche, and bone marrow. Bone marrow was beautifully charred and served with fresh tortillas as a makeshift taco. The marrow itself was super fatty and perfectly seasoned with a lot of that smoky char coming through. By itself, I would definitely crave some acidity but thankfully we also got the aguachile. The aguachile was blisteringly punchy with brightness and the seafood itself was bouncy and tasted fresh. The squid ink and avocado helped round things out and the dish ended up feeling exactly what I want from an aguachile. The ceviche was much less acidic and the sauce the fish was served in was more creamy than it was acidic. The fish was also bit bland which maybe works for people who are getting into seafood but makes the dish feel fairly flat in comparison to the aguachile. Overall would definitely recommend ordering the bone marrow and aguachile apps.

Then came time for entrees. The grilled fish was fairly meh, suffering again from some blandness with a sauce that was mostly just earthy and creamy. I think the slaw/salad served on the side was their attempt to balance things out and provide the fish some much needed acidity but that part of the dish also fell kind of flat. Most detrimental though was that the fish was overcooked. The skin developed a lovely crisp crust but to the expense of the actual flesh. The duck carnitas suffers a smidge from the overcooking problem as well although the crispy duck skin and dark meat parts were thankfully spared. This dish was also served in taco form, giving you the chance to scrape bits of duck meat off the bone and dress to your pleasure with their salsa, grilled onions, and carrot potato thing. The salsa was a bit disappointing, more sour than bright and flavorful although the duck carnitas with tortillas was a suitably satisfying experience.

The interior vibe is mostly open with the odd waft of the open flame blowing towards you to remind you of who is doing the cooking. Service was very attentive and polite, even if you speak predominantly English. Would recommend if you’re in the area although I would focus more on the appetizers than...

   Read more
avatar
3.0
34w

The food - top notch. The ambiance, cute (and better than the old location). Service: I’m never going back again (says it all).

Food:

It’s not Mexican food, but it’s amazing food:

• I was skeptical about pork belly as a whole meal but I was thoroughly impressed. Highly recommended

• The octopus was pretty and my friend was quite happy with the taste.

• The brisket though, is good and is a very big piece (so filling for sure), but in my opinion not worth 600 pesos good.

• chocolate cake with ice cream: to die for (but not a big piece). They could’ve given a little more ice cream (it’s not even 1 scoop - looking more like bird poop).

• we don’t drink much, so we each got 1-2 glasses of wine. I’m happy with it.

Ambiance: lots of space, and decoration is nice (“tulum” vibe). Music is low enough to carry on conversations easily. Weather proof. No AC but big fans.

Service:

Super disappointed. I’ve dined at fine dining. I’ve dined at hole in the wall. So I’m not a snob. I adjust my expectations accordingly. This place has all male servers (that’s when you know they try to look high end). The prices are definitely trying to be “high end”. In this case, we expect service standard accordingly.

Our server was Luis. There’s macho micro-aggression coming through his attitude: he was smiling for tips but every now and then when we didn’t understand him (because his English wasn’t good and his brain seemed to be wired differently - against common sense), his real attitude slip out. We really struggled with him. In the end, we still gave him a standard tip (not more, not less) despite of his attitude. He was NOT HAPPY and he made it very obvious about his expectation for more tip (all the fake smile instantly disappeared - only the microagression left lol). That turned me off even more - most servers in Mexico are gracious for this optional free money, especially given he didn’t even deserve the tip to begin with!!

Until the restaurant fixes their service, I will not be going back. Based on their response, they have no plan to do so, so...

   Read more
avatar
3.0
50w

We made a reservation to eat there on Christmas Eve, and we were excited to dine there, as we had eaten at the previous location when we first visited PDC in 2019. The new space is larger than the original and aesthetically pleasing, very similar to the original space. Having said that, the tables only have benches for seating - no seating with backrests. This made for a very uncomfortable dining experience. Decent seating really goes a long way. The service was great at the start, our server gave us many good recommendations for food and cocktails. The food was fine overall. To start we had the watermelon salad, which was just a regular green arugula and bell pepper salad with some watermelon and a lot of fresh parsley. I would have gone easier on the parsley, but it was a decent start to the meal. For mains, we had the short ribs, which were a special, and the brisket. Both were solid but nothing out of the ordinary. The portions were very generous. We decided to get the potato puree as a side. It was tasty but far too liquidy. You couldn’t really eat it with a fork, and we had to flag a server down to ask for spoons. Speaking of servers, our server didn’t check in with us even once during the meal, which was odd. I’m definitely not a fan of servers checking in too often during a meal, but a quick “how is everything?” would have been nice. Overall, it was okay but really nothing special. I really wanted to enjoy it more, but it just didn’t hit all the marks for the price point. Hopefully they can make some changes and improve things by the time we make it back for...

   Read more
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JessyJessy
The food - top notch. The ambiance, cute (and better than the old location). Service: I’m never going back again (says it all). Food: It’s not Mexican food, but it’s amazing food: • I was skeptical about pork belly as a whole meal but I was thoroughly impressed. Highly recommended • The octopus was pretty and my friend was quite happy with the taste. • The brisket though, is good and is a very big piece (so filling for sure), but in my opinion not worth 600 pesos good. • chocolate cake with ice cream: to die for (but not a big piece). They could’ve given a little more ice cream (it’s not even 1 scoop - looking more like bird poop). • we don’t drink much, so we each got 1-2 glasses of wine. I’m happy with it. Ambiance: lots of space, and decoration is nice (“tulum” vibe). Music is low enough to carry on conversations easily. Weather proof. No AC but big fans. Service: Super disappointed. I’ve dined at fine dining. I’ve dined at hole in the wall. So I’m not a snob. I adjust my expectations accordingly. This place has all male servers (that’s when you know they try to look high end). The prices are definitely trying to be “high end”. In this case, we expect service standard accordingly. Our server was Luis. There’s macho micro-aggression coming through his attitude: he was smiling for tips but every now and then when we didn’t understand him (because his English wasn’t good and his brain seemed to be wired differently - against common sense), his real attitude slip out. We really struggled with him. In the end, we still gave him a standard tip (not more, not less) despite of his attitude. He was NOT HAPPY and he made it very obvious about his expectation for more tip (all the fake smile instantly disappeared - only the microagression left lol). That turned me off even more - most servers in Mexico are gracious for this optional free money, especially given he didn’t even deserve the tip to begin with!! Until the restaurant fixes their service, I will not be going back. Based on their response, they have no plan to do so, so they lost me.
Brian PBrian P
We made a reservation to eat there on Christmas Eve, and we were excited to dine there, as we had eaten at the previous location when we first visited PDC in 2019. The new space is larger than the original and aesthetically pleasing, very similar to the original space. Having said that, the tables only have benches for seating - no seating with backrests. This made for a very uncomfortable dining experience. Decent seating really goes a long way. The service was great at the start, our server gave us many good recommendations for food and cocktails. The food was fine overall. To start we had the watermelon salad, which was just a regular green arugula and bell pepper salad with some watermelon and a lot of fresh parsley. I would have gone easier on the parsley, but it was a decent start to the meal. For mains, we had the short ribs, which were a special, and the brisket. Both were solid but nothing out of the ordinary. The portions were very generous. We decided to get the potato puree as a side. It was tasty but far too liquidy. You couldn’t really eat it with a fork, and we had to flag a server down to ask for spoons. Speaking of servers, our server didn’t check in with us even once during the meal, which was odd. I’m definitely not a fan of servers checking in too often during a meal, but a quick “how is everything?” would have been nice. Overall, it was okay but really nothing special. I really wanted to enjoy it more, but it just didn’t hit all the marks for the price point. Hopefully they can make some changes and improve things by the time we make it back for another visit.
Anjanette GreenAnjanette Green
Rare gem! I am not often impressed with restaurants settled in the middle of the main tourist stretch, however Primo made me rethink my bias. Certain tells are give aways to the trained eye, experienced in high quality food and equally dedicated service - Primo has them in spades. One - concise menu; they proudly specialize in local food and they do it well. Nothing turns me off more than a restaurant whose menu reads like a tome and tries to appeal to everyone and fails. Primo focuses on a select, few items and they knock ‘em out of the park. Two - open kitchen; nothing to hide here, they know what they’re doing and they ain’t afraid to show it. I love this feature in a restaurant or bistro. As I snacked on complimentary roasted peanuts-in-the-shell and sipped an amazing local Mexican red blend, I watched as the adroit chef expertly scaled a gorgeous piece of red snapper and his colleague gingerly separated handmade tortillas like it was second nature. Amazing! Three - overall ambiance and conceptual design; the hallmark of any great restaurant lies in the minutia and detail; dinks are poured to-taste, food is served on chic, ceramic plates, service is attentive but not fake or pushy. This was truly a happy find that I stumbled upon during a freak rain storm today and I am pleased enough with the experience to write a review that hopefully gives these folks the props they deserve and customers to follow. While the menu leans on the carnivorous side, the pescatarian will find catches-of-the-day specials worth trying. Treat yourself to something more elevated and visit Primo!
See more posts
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Find a cozy hotel nearby and make it a full experience.

The food - top notch. The ambiance, cute (and better than the old location). Service: I’m never going back again (says it all). Food: It’s not Mexican food, but it’s amazing food: • I was skeptical about pork belly as a whole meal but I was thoroughly impressed. Highly recommended • The octopus was pretty and my friend was quite happy with the taste. • The brisket though, is good and is a very big piece (so filling for sure), but in my opinion not worth 600 pesos good. • chocolate cake with ice cream: to die for (but not a big piece). They could’ve given a little more ice cream (it’s not even 1 scoop - looking more like bird poop). • we don’t drink much, so we each got 1-2 glasses of wine. I’m happy with it. Ambiance: lots of space, and decoration is nice (“tulum” vibe). Music is low enough to carry on conversations easily. Weather proof. No AC but big fans. Service: Super disappointed. I’ve dined at fine dining. I’ve dined at hole in the wall. So I’m not a snob. I adjust my expectations accordingly. This place has all male servers (that’s when you know they try to look high end). The prices are definitely trying to be “high end”. In this case, we expect service standard accordingly. Our server was Luis. There’s macho micro-aggression coming through his attitude: he was smiling for tips but every now and then when we didn’t understand him (because his English wasn’t good and his brain seemed to be wired differently - against common sense), his real attitude slip out. We really struggled with him. In the end, we still gave him a standard tip (not more, not less) despite of his attitude. He was NOT HAPPY and he made it very obvious about his expectation for more tip (all the fake smile instantly disappeared - only the microagression left lol). That turned me off even more - most servers in Mexico are gracious for this optional free money, especially given he didn’t even deserve the tip to begin with!! Until the restaurant fixes their service, I will not be going back. Based on their response, they have no plan to do so, so they lost me.
Jessy

Jessy

hotel
Find your stay

Affordable Hotels in Playa del Carmen

Find a cozy hotel nearby and make it a full experience.

Get the Appoverlay
Get the AppOne tap to find yournext favorite spots!
We made a reservation to eat there on Christmas Eve, and we were excited to dine there, as we had eaten at the previous location when we first visited PDC in 2019. The new space is larger than the original and aesthetically pleasing, very similar to the original space. Having said that, the tables only have benches for seating - no seating with backrests. This made for a very uncomfortable dining experience. Decent seating really goes a long way. The service was great at the start, our server gave us many good recommendations for food and cocktails. The food was fine overall. To start we had the watermelon salad, which was just a regular green arugula and bell pepper salad with some watermelon and a lot of fresh parsley. I would have gone easier on the parsley, but it was a decent start to the meal. For mains, we had the short ribs, which were a special, and the brisket. Both were solid but nothing out of the ordinary. The portions were very generous. We decided to get the potato puree as a side. It was tasty but far too liquidy. You couldn’t really eat it with a fork, and we had to flag a server down to ask for spoons. Speaking of servers, our server didn’t check in with us even once during the meal, which was odd. I’m definitely not a fan of servers checking in too often during a meal, but a quick “how is everything?” would have been nice. Overall, it was okay but really nothing special. I really wanted to enjoy it more, but it just didn’t hit all the marks for the price point. Hopefully they can make some changes and improve things by the time we make it back for another visit.
Brian P

Brian P

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Rare gem! I am not often impressed with restaurants settled in the middle of the main tourist stretch, however Primo made me rethink my bias. Certain tells are give aways to the trained eye, experienced in high quality food and equally dedicated service - Primo has them in spades. One - concise menu; they proudly specialize in local food and they do it well. Nothing turns me off more than a restaurant whose menu reads like a tome and tries to appeal to everyone and fails. Primo focuses on a select, few items and they knock ‘em out of the park. Two - open kitchen; nothing to hide here, they know what they’re doing and they ain’t afraid to show it. I love this feature in a restaurant or bistro. As I snacked on complimentary roasted peanuts-in-the-shell and sipped an amazing local Mexican red blend, I watched as the adroit chef expertly scaled a gorgeous piece of red snapper and his colleague gingerly separated handmade tortillas like it was second nature. Amazing! Three - overall ambiance and conceptual design; the hallmark of any great restaurant lies in the minutia and detail; dinks are poured to-taste, food is served on chic, ceramic plates, service is attentive but not fake or pushy. This was truly a happy find that I stumbled upon during a freak rain storm today and I am pleased enough with the experience to write a review that hopefully gives these folks the props they deserve and customers to follow. While the menu leans on the carnivorous side, the pescatarian will find catches-of-the-day specials worth trying. Treat yourself to something more elevated and visit Primo!
Anjanette Green

Anjanette Green

See more posts
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