Deseret Book — Attraction in American Fork

Walking into the Deseret Book store in American Fork, Utah is like stepping into a sacred blend of a library, a gift shop, and a spiritual retreat center—except this retreat also comes with an excellent selection of scented candles and so many copies of “Jesus the Christ.”

First things first, the bookstore is beautifully organized. Books about faith, history, and everything in between are arranged so neatly, you almost feel like you should straighten your tie before browsing. The shelves seem to glow with a heavenly light—probably because there are about 15 varieties of lighted temple statues nearby. It's impossible not to smile as you stroll through the aisles, feeling like you’re in a hybrid between a church bookstore and the happiest Hallmark shop on Earth.

The selection is extensive, from doctrinal deep dives to children’s books that make you nostalgic for primary days. And let’s not forget the artwork—paintings of Christ so inspiring, you half-expect the clouds above you to part as you admire them. Oh, and if you’re in need of a last-minute gift for a baptism or wedding? They’ve got you covered, with more CTR rings and temple picture frames than you could ever dream of.

The staff? As friendly and helpful as you’d expect. They greet you with the warmth of a Relief Society president on fast Sunday, always ready to guide you to the latest inspirational read or point out where they’ve hidden the Nauvoo brick ornaments this year.

The checkout line can get a little long, but that’s probably because everyone needs to buy at least five things they didn’t plan on—just in case they need an emergency copy of “Saints,” right?

In conclusion, Deseret Book in American Fork is an oasis of spiritual goodies, with just the right amount of reverence and the perfect dash of "I didn’t know I needed this, but now I do."

Five stars for keeping me inspired and somehow spending more than I intended in the holiest...

I just witnessed an uncomfortable situation involving an employee named Sydney and a younger male employee. In the middle of my transaction with a very large line behind me Sydney abruptly approached the employee that was assisting me with my transaction and belittled him.

She spoke to him in a harsh tone and said, “Well, what good is that going to do?” as he tried to offer solutions to a mistake. The way she addressed him was unacceptable. The situation did not warrant public embarrassment, nor did it justify interrupting the next sales transaction already in progress.

While I understand that corrections sometimes need to be made I strongly suggest that these conversations be handled privately and with respect. This is a religious based organization, and Sydney’s behavior did not reflect the values or environment I associate with this store.

On the other hand, the male employee displayed Christlike behavior. He was kind, attentive, sweet, and friendly—everything a Deseret Book...

I could browse this store for hours, they have so many wonderful things! They have a huge selection of books for adults in a variety of fiction, non-fiction, religious and secular. The children's section has a great selection, too- this would be a great place to find a fun or meaningful gift for a child. And the home decor is beautiful. The staff is always very friendly and helpful and there is a greeter at the door to welcome you and point you in the right direction of what you're looking for. I have never had a bad...