Twist Museum — Attraction in London

I was extremely disappointed with our visit to the Twist museum, it cost £65 for me and two children to get in and we were finished after half an hour! When i was looking the information said 90 minutes which although is still a short time this would be more acceptable!!! Very overpriced for the time spent in there! Also majority of the illusion displays are all common and seen before at free museums!!

Another extremely disappointing part of the experience was when we got the end of the museum we had no choice but to enter the gift shop (usual for most places you go to with children) but when entering we were instantly pounced on by a worker trying to sell the flying saucer which was disgustingly mis-sold for a staggering price of £25!!!! How can this be morally acceptable for a worker to do this with children! How the worker demonstrated the item was that with a specific piece of the pack (which was nnot shown to us as being blu tac!!!) this could be attached to any item for the child to be able to fly an item and control the saucer with a free hand so the item would fly side to side or round in circles, up and down - this was shown with the flying saucer itself, a 10pence coin and a box! Even the box described it as 'learn how to fly it around your body and even land on the palm of your hand! At all times the Zorbi is completely under your control' Little did we know until getting home is that this was done using blu tac and a thin piece of thread! My understanding was that this may be through some kind of magnetic way of controlling the item! My 7 year old son is extremely upset and disappointed with the item which i will be writing in further about as i am shocked and disgusted at how this can be mis-sold for such a high price to young children and it not even being explained to the parent by the workers - if i had known i would have not purchased the item!!! I will not be recommending this place to anyone and its all just money scamming!!!! The item and the experience is all mis represented, the item in the gift shop we were clearly mislead and there was pressure with this! The items capabilities were highly exaggerated and not what was demonstrated to us at the time! You have failed to disclose information about the blu tac and thread which i am extremely disgusted at! And I believe Trading Standards would be very interested in this as you have...

I was feeling a little fed up and depressed at looking at the grey sky after a busy week at work. I desperately needed to see or do something visually creative. So we speculatively booked tickets on Saturday morning for a mid afternoon visit that same day.

Right from the start we had a super positive experience. The man who was in charge of the door was so friendly and professional. He kept a nice and orderly queue. Even though we had booked a time slot, we had to wait a little - but that was fine. All of the employees were very pleasant, helpful and professional (a massive plus that positively added to our experience). It was also lovely to see a wide variety of people - young / old / families / solo visitors - come up the stairs to the exit smiling after their experience. The good vibe was infectious. We were then led downstairs into another slightly shorter queue. Everything was very clean (including the toilet and locker area).

As to the museum itself. WOW! You’ll enter the exhibition through a bright, rainbow-hued tunnel before finding yourself in the all-white ‘colour room’. Here, you’ll see exhibits that seem to have the pigmentation sapped from them before your eyes. You’ll see paintings that appear in vivd tones, and which, upon closer inspection, are actually completely grey. You’ll get to play with a wall whose projections give you red, blue and green shadows. It’s a good introduction to the trippier elements of the place.

All told there are something like 60 exhibits on show so there are are loads of interesting illusions to see and experience as you move from room to room - the museum journey behaved like a tonic for the brain!

Developed in collaboration with artists, philosophers and neuroscientists, the main aim of the museum is to allow you to explore - and put to the test - the power of your mind. The fascinating exhibits (a few of which are shown in my photos and videos) will play with how you understand the world around you.

The museum felt truly inclusive and I sense that families with small children got just as much out of the experience as an older couple without kids.

We spent just under 2 hours in the museum and I left feeling uplifted. I would highly recommend this sensory treat if you are in the area. Whilst not exactly cheap, I believe that the ticket price represents...

Right from the start bam, you’re hit with wild illusions and all this hands-on, madcap fun.

Seriously, the place is stuffed with over 80 interactive things to mess around with. If they’re trying to be immersive, mission accomplished. My kids lost their minds (in a good way) over the optical illusions. The rotating tunnel? The upside-down room? Cue non-stop giggles and “Dad, look at this!” every five seconds.

And it’s not just for kids. I caught myself gawking at all the weird angles and sneaky tricks, just totally sucked in.

The exhibits are playful, yeah, but there’s actually some sneaky learning happening too. Those little info cards? Lifesavers. They explain just enough to make you feel like a genius without killing the magic.

My kids especially loved the rooms where the floors and walls are all tilted, so you look like you’re defying gravity or starring in your own low-budget sci-fi movie. Big hit.

Staff? Super chill and helpful, no grumpy museum guards here. The whole vibe is relaxed, clean, and, you know, you actually feel safe letting your kids run around.

Someone clearly put a lot of thought into making it easy for families. We spent about an hour inside, but honestly, it zipped by, and we could’ve hung out way longer.

Location’s a win, right near Oxford Circus, so you’re not schlepping across the city. There’s a little foyer with lockers, a snack vending machine (necessary), and a gift shop (good luck escaping without buying something silly). Perfect for a quick pit stop if you’re wandering the West End.

Long story short: if you want something weird and wonderful to do in London , something that’ll crack up your kids but still wow the grown-ups, go to the Twist Museum. It’s not just a museum; it’s a trippy, hilarious, brain-bending playground....