Broad Nosh Bagels Deli & Catering — Restaurant in New York

ABSOLUTELY CHECK YOUR ORDER BEFORE LEAVING THE STORE!!!!

This place is almost as bad as the other location, except for at least there’s not the owner or whatever he is sitting there begging for five star reviews just to make the place look better than what it actually is. i literally feel like i have to go to the doctor to get my jaw checked from trying to chew through the untoasted bagel i ordered. Staff was rude and they thought they were slick by trying to give me two bagels that had absolutely no cream cheese on one and no butter on the other. When i showed them the bagels, they tried foolishly to argue that i was in the wrong. it’s one thing if you try to pull one over a New Yorker. it’s another thing when you’re being shown the evidence and you still try to make the customer feel like they’re wrong. This entire establishment needs to get the heck out of the city and stop pretending to be a true New York bagel establishment. They’re not. Not even close. Absolute bagels, as well as Barney’s Greengrass are far better options in the neighborhood than this and they’re NYC icons!

*Update to my review following to perplexing response from the owner/manager:

This is a review platform where people share their experiences, which yes….also may entail recs and suggestions for prospective patrons to consider in order to assist them in finding the possible option. Ultimately, it is their right to choose for themselves. If you cannot handle this reality you’re probably in the wrong business. Check the other negative reviews you’ve received. Does every negative review mean that those people are either bad or work for a competitor? That makes absolutely no sense. It actually diminishes your customer’s autonomy and intelligence, while also indicating a lack of accountability on your part. If I was a competitor, why would I list recs for competitors of other businesses. Good grief. Rest assured, my profession is quite far from the bagel business and it is very unfortunate that you feel the need to response to people’s negative experiences with accusations and character attacks. I will, however, leave both my review and your response up for others to ultimately decide for themselves where they want to spend their money as that is their right, one that I firmly believe in and am thankful that Google...

I had high hopes for Broad Nosh Bagels near Columbus Circle, but this place was an absolute disappointment. First off, the bagel itself was pathetic—stale, lacking that classic New York chew, and honestly no better than something you’d find in a grocery store aisle. But the real kicker? The complete lack of cream cheese. I don’t know if they’re rationing it like it’s liquid gold, but what I got was a sad, paper-thin smear that barely covered a fraction of the bagel. If I’m paying New York prices, I expect a proper bagel with a decent amount of spread, not some dry, bland excuse for breakfast.

And speaking of prices—this place is outrageously overpriced. The only reason they stay in business is their prime location and the sheer number of unsuspecting tourists who don’t know any better and just need something to eat. If this bagel shop were located anywhere else in the city, it wouldn’t last a month.

When Broad Nosh Bagels first opened, the owner seemed to genuinely care about his customers. He was so invested in building a loyal following that he personally handed out discount cards, offering people percentage-off deals just to keep them coming back. It felt like a neighborhood spot with heart. But now? It’s a completely different story. The place is overpriced, overcrowded, and has lost any sense of quality or customer appreciation. Worst of all, they do not respect the schmear—what was once a generously spread, creamy delight is now a pathetic, barely-there layer that leaves the bagel dry and disappointing. It’s clear they’re cashing in on their prime location rather than focusing on the product, and it shows.

Bottom line: If you actually care about good bagels, skip this place. There are far better options in NYC that won’t leave you feeling ripped off and annoyed.

Do better! There’s...

Sat down on a lazy Sunday for my delicious monthly cinnamon raisin bagel with lox spread (yes I’m proudly that New Yorker) and coffee with a pal at this classic go-to. This place is consistent, unbelievably affordable by UWS standards, and a bulwark against the corporate chains that cost twice the price for zero personality.

What I love about this place is their unabashed experimentation and broad selection. Nowhere else can you find Apple cream cheese and mango cream cheese and what I think is birthday cake cream cheese with sprinkles too to match the rainbow bagels they proudly offer year round and not just for a month. There is something for literally everyone, plus all the usual breakfast sandwiches and great coffee too.

The owner, Robert, came over to our table. He not only refilled our coffees and serenaded us with dad jokes, but insisted we stay around to try the mango cream cheese on a French toast bagel (shown below). The bagel was perfectly cooked to be crispy on the outside and solid yet almost gooey on the inside with just the right balance of cinnamon and sweetness with the egginess. The mango cream cheese—which includes giant chunks of fresh mango—besides being blended into the base, is sweet enough to remind you it is fresh fruit, yet savory enough to remind you this is a “real” schmear perfect for breakfast and not just yanking a pint of ice cream from the freezer in lieu of a proper meal. We’ve all been there. I would 110% come here for it again, or snag half a pint takeout among other flavors for a future event I host. Not sure how long it will be here for, but on its own and in combination with the French toast bagel, it...